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MobileMay 02, 2013 5:56 PM By Daniela Forte
Search marketing goes beyond the organization of a keyword list in order to be effective with content optimization. Marketers need to know the basics in order to enhance their search marketing, according to Social Media Club.
MobileMay 01, 2013 3:26 PM By Jonathan Levitt
Retailers that act now to improve the tablet shopping experience – enhancing browsing and making purchasing easier – can jump ahead of the competition. Here are four strategies retailers can use to nail their tablet shopping strategies.
MobileMay 01, 2013 3:03 PM By Jim Davidson
According to a Google/Ipsos report, 85% of consumers will start shopping on one device and finish on another so your marketing plan should reach your customer on all gadgets and gizmos. Here’s how.
MobileApr 30, 2013 4:13 PM By Daniela Forte
Attracting and retaining mobile customers can be a challenge. Consumers are more empowered and smarter than ever before especially when they are using mobile technology, according to this infographic from MerchantWarehouse.com. It shows how to attract and retain new customers using mobile technology.
MobileApr 29, 2013 1:03 AM By Ken Burke
While shopping on mobile phones is on the rise, mobile purchasing is still elusive for most merchants. Technology researcher Forrester forecasts that total mobile phone sales will reach $31 billion by 2017. The number sounds impressive, but it represents just 9% of predicted ecommerce sales. Given that roughly half of U.S. consumers use the Internet […]
MobileApr 19, 2013 6:59 PM By Erin Lynch
Site search is no longer just for the traditional ecommerce website. Now, more online retailers are putting a greater emphasis on site search to create a user-friendly mobile site for the on-the-go customer.
MobileApr 18, 2013 6:37 PM By MCM staff
While 53% of women have between one and five shopping apps on their smartphone, they would still much rather shop for clothes and shoes in a retail store, reports a new study published by mobile-retail marketing platform provider Swirl.
MobileApr 02, 2013 3:19 PM By Erin Lynch
What was once considered an old marketing tactic has now become hip again. When it comes to mobile retargeting, take a look at AOL and you will find it’s all about persistence.
MobileApr 01, 2013 8:04 PM By Erin Lynch
Smartphone and tablet users should be a major focus in your ecommerce strategy moving forward. Here are six key takeaways on developing a mobile and tablet strategy.
MobileMar 30, 2013 11:24 AM By MCM staff
Merchants face several hurdles with their email marketing campaigns. While several issues revolve around reaching an increasingly mobile audience
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