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Marketplaces ARCHIVE

Ecommerce Transactions Dominate Mergers and Acquisitions  May 22, 2012 3:22 PM By Chris Kampe

As consumers become more comfortable purchasing products online

Providing Accurate Online Recommendations Post Mother’s Day  May 17, 2012 8:04 AM By Millie Park

Unfortunately, these gift-giving

4 Ways to Personalize Your Customers’ Experiences  May 16, 2012 10:51 PM By MCM staff

Knowing who your customers are is what changes their experiences from merely adequate to delightful, and can turn a customer into a raving advocate. Here are four things that you should start to do over the next three to six months to improve customer engagement in an incremental fashion while strategizing for the long run.

Experts Say AmazonSupply Will Change B-to-B Ecommerce  Apr 26, 2012 12:42 AM By Tim Parry

Amazon.com’s launch of its business-to-business marketplace has the potential to alter the landscape for b-to-b merchants. But while some industry experts see the launch of AmazonSupply.com as an all-out game-changer for b-to-b merchants, others see Amazon’s entry as an added plus for b-to-b sellers.

Managing Catalog Content on Your B-to-B Ecommerce Site  Apr 21, 2012 12:10 AM By Bill Onion

If you

Catalogs Are Morphing into “Megalogs”  Apr 16, 2012 6:59 AM By Glenda Shasho Jones

Catalogs are no longer just direct-selling tools: They drive web and store traffic, are a channel between technologies and, perhaps most important, communicate and build brand.

Statlistics Forms “Strategic Alliance” with L.I.S.T.  Apr 11, 2012 8:03 PM By MCM staff

List management and brokerage firm Statlistics has recently joined forces in a “strategic alliance” with L.I.S.T. Incorporated and L.I.S.T. Westchester, according to a press release issued by Stalistics.

4 Liquidation Tips for Slow-Moving Merchandise  Apr 06, 2012 10:13 PM By Matt Konkle

There are a variety of liquidation methods that work depending on the retailer

Best Practices for Up-selling and Cross-selling in the Contact Center  Mar 28, 2012 3:22 AM By Kathleen Peterson

Cross-selling and up-selling initiatives have existed in the contact center industry for a very long time and implemented with varying levels of success. Perhaps it is time to consider the “best practices” most often neglected in these initiatives

3 Tips to Capitalize on Digital Marketing Changes  Mar 13, 2012 9:21 PM By MCM staff

Keeping up with change in digital marketing is never easy, but the emergence of social advertising as a widely accepted marketing tactic, the power of tablets and their users, and the increasing sophistication of search marketers has accelerated change even further. With some powerful trends taking shape over the last year, opportunity abounds for marketers who proactively embrace change to lead the pack. Multichannel merchants should put the following three tips at the top of their priority list.






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