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Content is Key to SEO and Shopping Experience  Apr 01, 2013 9:00 PM By Daniela Forte

Content is key in order for merchants to improve both search engine optimization (SEO) and the shopping experience.

SLI Systems Helps Cache.com Create Increased Conversions  Mar 27, 2013 11:24 PM By Tim Parry

Cache has seen an 88% increase in the conversion rate among site search users since implementing SLI’s full-service Learning Search solution for its Cache.com website.

Leveraging the Power of Social Proof  Mar 27, 2013 9:02 PM By Ross Kramer

Research shows that 77% of online shoppers use ratings and reviews when making purchase decisions, and 70% of online users trust consumer opinions posted online.

How to Make the Zero Moment of Truth Work for You  Mar 27, 2013 7:47 PM By Mark Simpson

When faced with multiple products, the time it takes for a shopper to make a purchase decision between them is usually three to seven seconds.

3 Retail Trends You Have to Know in 2013  Mar 27, 2013 6:07 PM By Steve Wellen

Here we take a look at three trends retailers should be aware of, along with the key takeaways to help them keep their heads above water.

Study Finds 40% of Retailers Do Not Have Online Fraud Prevention in Place  Mar 27, 2013 3:46 PM By Erin Lynch

Although a new study by ThreatMatrix had found that 85% of retailers are calling cyber security a high priority within their organizations, 40% of the respondents said they have no online prevention measures in place.

How Online Sellers Can Make the Most of Amazon  Mar 27, 2013 11:21 AM By Jennifer Artabane

It’s clear that the opportunity is there for third-party retailers, but there is a difference between listing your products on Amazon and being successful on Amazon. Oftentimes the difference for retailers lies in their ability to meet Amazon’s customer service expectations and increase their product visibility.

SMS Still Rules Retail’s Reach  Mar 26, 2013 7:47 PM By Brendan O'Kane

Even with the rise of IP-based messaging apps such as iMessage, WhatsApp and Just.me, SMS remains ubiquitous largely because of its interoperability. It doesn’t suffer from the device and operating system fragmentation that beset the messaging apps. So, even though the IP-based apps are expected to catch up with their older cousin this year, SMS […]

The Looming Disruption of B2B Marketplaces  Mar 26, 2013 4:02 PM By Steven Kramer

The launch of AmazonSupply last April was touted by some industry experts as a win for B2B brands eager to claim their share of the online marketplace.

Price and Reliability are Top Concerns for Global Shoppers  Mar 19, 2013 2:32 PM By Erin Lynch

Move over fast or free shipping, an international survey by Rakuten has found that when it comes to the shopping experience of consumers worldwide, the price of an item and the consumers trust in the merchant are the two most important deciding factors when making a purchase online.






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