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Trigger Message Volume Rose in Fourth Quarter  Mar 18, 2013 4:38 PM By Daniela Forte

Trigger messages volume continues to rise seeing an increase of 73% over Q4 2011, according to a recent report by Epsilon, the global leader in delivering direct-to-consumer connections that drive business performance and Email Institute, the Epsilon-powered email best practices destination.

5 Tips for Choosing an Ecommerce Technology Provider  Mar 13, 2013 7:58 AM By Raj Kumar Waghray

For ecommerce merchants to succeed and grow exponentially, one of the catalysts is a deep relationship with their technology providers. Here are five tips that will help ecommerce merchants easily and effectively address this challenge.

Wealthy Consumers Wary of Surrendering Personal Data Online and In-Store  Mar 12, 2013 3:39 PM By Daniela Forte

Sharing personal data about yourself without knowing where it goes can be scary. Affluent consumers are hesitant in surrendering personal information when making purchases online or in-store. The Luxury Institute surveyed U.S. consumers with a minimum household income of $150,000 about their attitudes on privacy and experiences.

How Site Search Can Save Money, Improve SEO  Mar 11, 2013 2:34 PM By Terry Costa

If upgrades to your site search and navigation systems can help solve your current ecommerce challenges, then you may be able to postpone a costly and disruptive replatforming purchase indefinitely.

How to Deliver a Better Experience to Today’s Multi-touch Shopper  Mar 11, 2013 2:20 PM By Jonathan Levitt

Instead of fearing the omnichannel consumer, retailers should embrace them to deliver the type of shopping experience they want. Here’s why ignoring or fearing omnichannel shoppers will only result in lost sales.

The 3 Most Important Components for Selecting a 3PL Partner  Mar 06, 2013 10:13 AM By Daniela Forte

Location, technology and scalability are the three most important components when Karmaloop selects a third-party logistics partner. Renatta Hosein-Bishop, Inbound & Merchandising Operations Manager for Karmaloop will be talking about the “Best Practices in the Search & Selection of a 3PL Partner” at the Operations Summit in April in Columbus, OH.

How to Optimize Customer Service Across Touchpoints  Mar 04, 2013 4:18 PM By Ken Burke

Meeting consumers’ high expectations can reap substantial rewards: shoppers who use social networks for customer service are three times as likely to recommend a brand after a successful interaction. Here’s how you can deliver fluid, user-driven customer service to boost both sales and loyalty

Making the Most of your Post-purchase Emails  Mar 01, 2013 11:57 AM By Jim Davidson

You spend a lot of time trying to get shoppers to buy. You probably also deliver orders to customers in a timely fashion. As I’m preparing for my “Begin with the Buy: Enriching & Evolving the Post-Purchase Experience” webinar with Multichannel Merchant, it’s becoming clear that the gap between the customer submitting their order and receiving your product is a severely underutilized phase of engagement.

Tablet Users are Looking for the Physical World Experience  Feb 27, 2013 12:10 AM By Erin Lynch

Tablet users are now becoming one of the biggest forces to capture within the ecommerce world, but unfortunately only 7% of retailers are prepared to serve them. In this article you will learn a few tips from some of the speakers who focused on tablet use during the 2013 eTail West conference.

Amazon’s Customer Q&A Is Social Commerce Done Right  Feb 25, 2013 8:56 AM By George Eberstadt

Amazon now offers true social Q&A on most of their product pages. Amazon is not the first to introduce this, like they were with customer reviews. But this is why they have leapfrogged the competition with a beautiful execution of the concept.






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