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MULTICHANNEL MERCHANT » MARKETING
MarketingMay 19, 2015 2:12 PM By Daniela Forte
This past weekend a friend told me shoe brand TOMS was asking people to grab a camera, take a picture of their bare feet and post it to Instagram using the hashtag #withoutshoes.
MarketingMay 14, 2015 11:15 AM By Daniela Forte
Home furnisher Z Gallerie found an innovative way to marry its catalog with user-generated content on social media. See what they did and how it worked for their catalog and social channels.
MarketingMay 13, 2015 1:53 PM By Chevan Nanayakkara
Today’s retail marketers have the opportunity to use data and technology to leverage all available digital formats (from beacons to social to mobile to video), focus messages and promotions in on the right potential customers, and measure results beyond delivery-focused metrics.
MarketingMay 12, 2015 10:59 AM By Stephanie Capretto
There are several ways marketers can boost mobile engagement, see what these are and how they can benefit your brand.
MarketingMay 11, 2015 1:16 PM By Robert Glazer
By now most brands are aware they need to be on social media, but many never get beyond Facebook and Twitter. See where brands are going to promote their products on social media.
MarketingMay 05, 2015 2:52 PM By David Scott
In today’s ecommerce market, it is imperative that retailers do what it takes to stay competitive. With the flood of flashy display ads, email promotions and sponsored content pelting customers from all directions, it is difficult to stand out. See what you can do to stand out among the crowd.
MarketingMay 05, 2015 1:10 PM By Daniela Forte
Know what the key trends are for Mother’s Day? This infographic by Criteo shows some of the peak sale dates for Mother’s Day. See which ones they are.
MarketingMay 04, 2015 6:22 PM By Tim Parry
Scot Wingo resigned as CEO of ChannelAdvisor, the company he co-founded in 1999, on April 28, according to an 8-K filing made Monday with the Securities and Exchange Commission.
MarketingApr 30, 2015 9:39 AM By MCM Staff
A new study finds out why “clickbait” email subject lines are not successful for marketers. See which subject lines are being used and why they are or aren’t effective.
MarketingApr 28, 2015 2:07 PM By Daniela Forte
Amazon announced the launch of Amazon Business, a new marketplace on Amazon.com. See what the new marketplace offers for sellers and customers.