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MULTICHANNEL MERCHANT » MARKETING
MarketingJan 28, 2015 11:56 AM By MCM Staff
Epsilon released results of its 2015 New Mover Report which looked at consumer’s reasons for moving and associated purchase behaviors. See what results were found.
MarketingJan 26, 2015 12:52 PM By Satya Ganni
Didn’t have a successful holiday season? Well, Valentine’s Day is just around the corner. Here are five ways to make sure you’re maximizing Valentine’s Day sales.
MarketingJan 26, 2015 12:04 PM By Alyssa Nahatis
With email still one of the most powerful marketing tools today, it is important to have good data hygiene. Here are some tips to make your email marketing successful.
MarketingJan 21, 2015 9:49 AM By Mike O'Brien
Canadian consumers are more brand loyal than their U.S. counterparts, but connecting with them involves more relationship-building and trust.
MarketingJan 20, 2015 11:16 AM By Tim Parry
JCPenney said in 2009 that it was dropping catalogs because they had become a tool to browse merchandise before shopping online or in JCPenney stores.
MarketingJan 19, 2015 4:08 PM By Robert Glazer
Affiliate marketing has been evolving at a rapid pace for the last few years and this year looks like it will be no exception. This article identifies five trends that you should watch for in 2015 and some best practices to keep in mind as you develop your affiliate marketing strategy.
MarketingJan 15, 2015 2:55 PM By James Koons
With the ever-changing privacy and compliance landscape, lawmakers need to stay ahead of spammers.
MarketingJan 11, 2015 9:42 AM By Tim Parry
Consumers were concerned about 2013 holiday season issues that kept last-minute deals from getting to their doorsteps.
MarketingJan 10, 2015 4:29 PM By Andy Zimmerman
Online retailers are in urgent need of strategies to help reduce website churn and convert visitors to buyers. Here’s how personalizing the experience can help.
MarketingJan 10, 2015 4:06 PM By Mark Amtower
Over the past decade we have seen a shift, and those companies not carrying any government contracts are seeing the percentage of their federal sales via the charge card shrink. This does not mean that if you don’t have a contract you will lose all your federal sales. But what can you do to stem the shrinkage?