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MULTICHANNEL MERCHANT » MARKETING
MarketingAug 02, 2015 9:24 AM By Tim Parry
And the latest shiny object is a shiny button: Amazon Dash allows Amazon Prime members to pay an additional $4.99 per product to buy that product from Amazon without lifting a finger… except for that finger the customer uses to press the Amazon Dash button.
MarketingJul 31, 2015 3:10 PM By Rob Gonzalez
Rich product content is a key element driving increased revenue, consumer trust and loyalty. Learn 5 ways it can help both brands and retailers win.
MarketingJul 31, 2015 12:17 PM By MCM Staff
eBay has pulled the plug on its eBay Now same-day delivery pilot programs, but is still exploring solutions that fit better with its 25 million sellers. Here’s a look at this weeks’ news, commentary and events that shaped the direct-to-customer world… and more.
MarketingJul 28, 2015 3:33 PM By Mike O'Brien
eBay has shut down its eBay Now same-day delivery service, as well as a pilot local delivery service in Brooklyn, NY, as expected growth never materialized.
MarketingJul 27, 2015 11:48 AM By Pini Yakuel
Managing your customer relationships based on lifecycle stages is a powerful way to increase engagement and loyalty. Here’s why deployment of data-driven retention campaigns improves your ability to engage, monetize and retain customers, resulting in long-lasting customer relationships and an improved bottom line.
MarketingJul 24, 2015 4:50 PM By MCM Staff
After a few months of beta testing, Jet has been cleared for takeoff. And the ecommerce skies have got a little more crowded. Here’s a look at this weeks’ news, commentary and events that shaped the direct-to-customer world… and more.
MarketingJul 23, 2015 10:52 AM By Daniela Forte
Mobile apps are evolving in a big way. In the U.S. 50% of the top retailers offer a transactional app, while U.K. only 18% of the top retailers offer a tranactional app. See how apps are evolving in commerce.
MarketingJul 22, 2015 2:19 PM By MCM Staff
Bluestar Alliance LLC, a brand management company, announced it has acquired the Limited Too brand trademarks. See what this will mean for the brand.
MarketingJul 22, 2015 11:24 AM By MCM Staff
Twenty-five percent of retailers say Facebook is the top acquisition platform. See how other channels ranked when it comes to selling to the customer.
MarketingJul 21, 2015 1:09 PM By Daniela Forte
Gap is teaming up with Birchbox, the online beauty subscription delivery service by incorporating Birchbox counters in several Gap stores in major cities throughout the U.S. See what this will mean for both brands.