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MULTICHANNEL MERCHANT » MARKETING
MarketingSep 07, 2006 2:54 AM By Jim Tierney
San Francisco-based private equity firm Golden Gate Capital Corp. has made no secret about its intention of building a billion-dollar family of apparel companies. On Sept. 6 it appeared to have reached its goal.
MarketingSep 07, 2006 1:55 AM By Tim Parry
New York-based apparel manufacturer Mink Marketing has launched its first catalog. But the new title, Ella Starr, is something of a direct descendant of the now-defunct Essence by Mail.
MarketingSep 07, 2006 1:27 AM By MCM staff
Food and consumer goods manufacturer/marketer Sara Lee Corp. has completed its spin-off of its apparel business.
MarketingSep 06, 2006 10:54 PM By MCM staff
August was yet another difficult month for Sharper Image Corp., as its sales continued to slide, though on a brighter note, the company
MarketingSep 05, 2006 8:52 PM By Josh Perlstein
Welcome to the second in our two-part series on Internet marketing and communication trends. Here we
MarketingSep 05, 2006 8:39 PM By Suaad Sait
By focusing on titles, marketers have been targeting the wrong people: Role or function is the best indicator of response, and title is not the best indicator of function.
MarketingSep 05, 2006 8:21 PM By Frank Days
Think about how much of your business is dedicated to correcting errors. If a customer calls to order a baseball glove and the order arrives on time without any problems, how many of your employees
MarketingSep 01, 2006 10:05 PM By MCM staff
Delray Beach, FL-based office supplies merchant Office Depot (NYSE:ODP), announced on Aug. 31 that it has acquired Papirius, a business-to-business supplier of office products and services in Eastern Europe.
MarketingSep 01, 2006 9:30 PM By Jim Tierney
The same day that Yankee Candle Co., announced it was acquiring Petaluma, CA-based competitor Illuminations, the South Deerfield, MA-based candles manufacturer/marketer
MarketingSep 01, 2006 9:30 PM By Sherry Chiger
Catalog Tracker received 265 consumer catalogs in June nearly 6% fewer than the 281 catalogs received in June 2005. It was the fourth month in a row that