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Marketing ARCHIVE

21st ANNUAL MULTICHANNEL MERCHANT AWARDS  Sep 01, 2006 9:30 PM By MCM staff

We’ve said it before, but it bears repeating: The Annual Multichannel Merchant Awards aren’t a beauty contest. That’s as true this year as it has been

BEYOND SCHEDULING  Sep 01, 2006 9:30 PM By Mark Del Franco

Optimization is not just for search engines. The latest buzzword to hit the contact center scene is workforce optimization, which some describe as workforce

Smooth Landings  Sep 01, 2006 9:30 PM By Mark Wachen

Landing page optimization is very much in vogue these days. If there were a Billboard chart for hot acronyms, would clearly be rising with a bullet, heading

MULTICHANNEL INVENTORY: What You Need to Know  Sep 01, 2006 9:30 PM By Curt Barry

It sounds like a sci-fi trilogy: Past, present, and future merge to provide a single, optimal inventory experience. Multichannel merchants manage inventory

The best befriend benefit copy  Sep 01, 2006 9:30 PM By Herschell Gordon Lewis

This column, as veteran (or more accurately, resolute) readers of Multichannel Merchant know in advance, limits comments to copy. Copy isn’t always in

Deals on upswing in second quarter  Sep 01, 2006 9:30 PM By Jim Tierney

It was a busy second quarter, with 19 deals completed, significantly more than the dozen finalized during the same period last year. Because the transactions

Refine with online data  Sep 01, 2006 9:30 PM By Tim Parry

As multichannel merchants generate more online sales, they receive more data to help them understand their customers better. Take Plano, TX-based general

Restoration Hardware begets Brocade Home  Sep 01, 2006 9:30 PM By Heather Retzlaff

As part of an ongoing brand extension, Corte Madera, CA-based Restoration Hardware will launch Brocade Home this month with a 64-page catalog. Based in

Gifts Title Coming From Restoration Hardware  Aug 31, 2006 8:06 PM By MCM staff

Home decor and furniture merchant Restoration Hardware is keeping the spin-offs coming.

Road Runner Sports Races Towards Retail  Aug 31, 2006 1:33 AM By Jim Tierney

San Diego-based running equipment and apparel cataloger Road Runner Sports is revving up its retail expansion plans.






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