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MULTICHANNEL MERCHANT » MARKETING
MarketingApr 28, 2015 2:07 PM By Daniela Forte
Amazon announced the launch of Amazon Business, a new marketplace on Amazon.com. See what the new marketplace offers for sellers and customers.
MarketingApr 28, 2015 1:58 PM By Igor Polevoy
While it may seem daunting for retailers to keep up with the ever-changing marketing channels, there is one that proves ROI and captures consumer attention: email. See how retailers are leveraging their email marketing channels.
MarketingApr 28, 2015 11:55 AM By Daniela Forte
Retailers need to rethink the search box on their website. Several major brands are seeing big results after converting the site search box on their site and turning it into a powerful merchandising tool. See which brands are experiencing great results from the site search box.
MarketingApr 24, 2015 10:31 AM By Alyssa Nahatis
During the flurry of holiday promotions, your email marketing lists can hide a lot of clutter and “dirty data,” that can result in some serious consequences.
MarketingApr 23, 2015 4:13 PM By Lucinda Duncalfe
Due to the shift in customers’ online shopping behaviors, successful retailers are employing certain tactics to meet – and make the most of – the shift in consumers’ needs. See what the trends are this year.
MarketingApr 23, 2015 11:16 AM By MCM Staff
NetSuite announced it has entered into an agreement to acquire Bronto Software Inc., for $200 million. See what this will mean for both companies.
MarketingApr 22, 2015 4:02 PM By Murtaza “Zeke” Hamdani
Many retailers regard the summer months as a slow time of year for promotions, but this does not have to be the case. Mother’s Day, Father’s Day, and the Back To School season all provide opportunities to attract customers with special offers that appeal to convenience factors and/or price sensitivities.
MarketingApr 22, 2015 1:58 PM By Daniela Forte
With more and more shoppers using mobile devices in-store, it is is disrupting how shoppers are shopping. This report by InReality shows what changes are occurring in retail.
MarketingApr 22, 2015 1:11 PM By Jessica Williams
It’s been years of listening, creating content, engaging with customers and fixing problems– all through social media. See why social media marketing is important for your business.
MarketingApr 22, 2015 12:00 PM By Patrick Hopf
A well-executed, targeted video ad campaign can open up new opportunities for a brand in consumer engagement and deep messaging, beyond what had been possible in traditional display.