Personalization is Key to Snagging Valentine’s Day Shoppers

Jan 28, 2014 11:54 AM  By

Free shipping ranks number-one in online checkout preferences

42% of men and 55% of women care most about free shipping options in the online checkout process. In contrast, 22% of men and 18% of women would like to see the estimated or guaranteed delivery date, and only 16% of men and 9% of women care about relevant product recommendations.