SocialNov 30, 2015 12:06 PM By Daniela Forte
Social media platforms are rolling out new advertising and native shopping features as they vie for retail dollars. See which social media platforms are rolling out the latest features.
SocialNov 30, 2015 10:46 AM By Ruth Arber
eMarketer estimates that US holiday retail sales in November and December 2015 will increase 5.7% year-over-year to $885.7 billion, with e-commerce accounting for 9.0%. Mobile will contribute to this growth as consumers become more comfortable purchasing on smartphones; in fact, mobile commerce sales are predicted to surge 32.2%. Many shoppers will rely on mobile access […]
SocialNov 09, 2015 4:51 PM By Susan Ganeshan
It’s almost upon us—the most lucrative day of the year for many retailers. Black Friday is a competitive, high-stakes game. Find out how you can embrace customer feedback and provide a consistent omnichannel experience for your customer.
SocialOct 28, 2015 1:25 PM By Margot da Cunha
It’s that time of year when your Instagram feed becomes cluttered with apple picking poses, and your office turns into a feeding frenzy of Halloween candy. It’s also time to start prepping for the holiday season. Here are five tips to win friending Facebook holiday success.
SocialOct 26, 2015 2:14 PM By Toni Box
Over the past several weeks, the biggest social networks have shared some major announcements that are certainly piquing the interest of retailers ahead of this holiday season.
SocialSep 24, 2015 4:11 PM By Daniela Forte
Make any interaction with the customer a personal one. Whether it’s a small note, a tiny gift or a discount on their next purchase, show your gratitude for their business.
SocialSep 04, 2015 1:33 PM By Daniela Forte
Social media is an active channel for marketers, in fact, 76% of emails today contain a social media button, while only 14% of emails contain social images. See how marketers can better leverage Instagram images for their brand.
SocialSep 03, 2015 9:34 AM By Daniela Forte
Belk was able to up its engagement with returning college students during a recent Back-to-School Fashion Sweepstakes. See how the company used its social and mobile channels for the sweepstakes.
SocialAug 03, 2015 1:49 PM By Daniela Forte
There are millions of people visiting social media sites every day, but many businesses are still struggling with how to capture these interactions and use them to drive more personalized marketing. See how Ballard Designs saw digital marketing success using social media.
SocialJul 22, 2015 11:24 AM By MCM Staff
Twenty-five percent of retailers say Facebook is the top acquisition platform. See how other channels ranked when it comes to selling to the customer.