Shareablee found that 1 in 5 pieces of social content amplified by shoppers came from Walmart. Walmart also received more than double the engaged actions across Facebook and Twitter, and these factors combined reveal a high degree of pass-along value in their social content mix.
Social commerce is much more than a Facebook store or attributing a sale to an inbound channel like Twitter, Google+, or Pinterest. According to this infographic from Monetate, you should consider social login and social sharing to increase conversion, engagement and other metrics.
Did you know that 67% of brand followers on Twitter will end up buying that brand? This infographic from SocialAnnex will show you how your business can utilize social networks to reach and engage new customers. [Click the infographic to enlarge]
With billions of dollars worth of goods sold online, holiday season ecommerce has been very important to the economy. And it will only keep growing in the future. This infographic can help you design and execute your end-of-year campaigns.
The Home Depot received backlash when it released what many are considering to be a racist tweet sent out by the company on Twitter which showed two African American drummers flanking a man wearing a gorilla mask.
Truly, times are good in the land of the marketer. However, the adoption of marketing automation for many organizations has been a less-than-simple process, and there are three common pitfalls that every marketer should avoid.
Kittens make everything better. Kitten memes make everything WAY better. So I created 6 cute kitten memes that will make you go follow us on Twitter. It’s not like you needed cute kitten memes to follow us, but they were fun to make. And here they are.
QVC has launched toGather, an online gathering place that brings together QVC’s community of customers, personalities and brands. Here’s how QVC plans to use toGather to expand recommendations from people and brands its users follow.
Customers are more empowered than ever before. They can easily access information to make better buying decisions, shop with companies around the globe, and share their experience with millions. They can do all of this without leaving their easy chair. Here are six ways to improve the customer experience.