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VideoJun 28, 2013 2:13 PM By Daniela Forte
U.S. online retail sales are expected to reach $370 billion by 2017. Between 2012 and 2014, ecommerce growth has seen a 13% hike and 20% of online purchases are made after surfing social media, according to this infographic by National Positions.
VideoJun 21, 2013 11:27 AM By Daniela Forte
On June 20, Facebook announced that its photo-sharing application Instagram will now have a video feature in order to compete with video-sharing application Vine. In a blog post, Russ Somers, VP of Marketing for Invodo, talks about the announcement and what it will mean for brands and retailers.
VideoJun 17, 2013 1:15 PM By Tim Parry
Nearly 40% (39.8%) of merchants say they plan to add product videos to their ecommerce sites in 2013, according to findings from Multichannel Merchant’s MCM Outlook 2013 report on ecommerce. Click through for more findings, and to download the complimentary report.
VideoApr 13, 2013 4:37 PM By Tim Parry
It’s pretty easy for me to forget about Kmart when I’m shopping, but its latest viral video (by DraftFCB Chicago) has certainly made the discount retailer top-of-mind.
VideoApr 10, 2013 2:29 PM By Kelly Ford
In order to maximize the value of digital experiences, marketers need to embrace one of the most effective ways to shape customer experience: well-placed, well-timed, online videos.