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The Black Dog, Summer 1997  Sep 01, 1998 9:30 PM By Melissa Dowling

You don’t have to be a dog lover or a fan of Martha’s Vineyard to fall for The Black Dog catalog. Even if you’ve never set foot in the island’s Black

The ABCs of database marketing  Jul 01, 1998 9:30 PM By Sherry Chiger

A full 51% of the overall respondents to the 1998 Catalog Age Benchmark Report on Lists and Databases (see p. 63) don’t perform any sort of database modeling.






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