Mobile Commerce
Lowe’s Unveils Android App
Customers can access their MyLowe’s accounts on their mobile device in-store, helping to streamline project management by allowing customers to access product lists, notes, stored room dimensions, and in-store and online purchase history. The app will also allow the phone to be used as a MyLowe’s card in lieu of the physical card. ...
How to Get Started With QR Codes
So you’ve decided a QR code will be a great addition to your next mailer. Where do you start? It can be as simple as entering your web address into one of the many online QR code generators....
Catalog Critique: Making the Most of QR Codes
Almost every marketer introduced a QR code, or at least toyed with the idea, in 2011. But have these two-dimensional Quick Response codes really moved the needle in terms of customer engage¬ment? Here’s a look at some recent campaigns designed to bridge the print and mobile channels, and what we suggest merchants could do to improve that brand engage¬ment in the future....
Half of Top Luxury Brands Are "Feeble" in Mobile: Study
Almost half of the biggest brands in fashion, retail, lodging and other luxury categories offer users a poor mobile experience-- or no mobile at all, a new study finds...
5 SEO Tips to Increase Your App’s Popularity & Google Rankings
You’ve got iOS and Android apps. You already know discovery in the App Store and Android Market is a challenge. Now there’s a powerful new channel consumers can use to find and download your apps - and increase your app’s popularity: Google...
Catalog Spree Says iPad Shoppers Engage More, Spend More
iPad app Catalog Spree, which puts retailers' interactive look books on the Apple tablet, says users interact more often and buy more than through print catalogs ...
6 Ways to Reach Tablet Shoppers to Drive ROI
Here are six ways to reach tablet shoppers to drive ROI....
Tips on Using Mcommerce and Tablet Commerce
Since mobile and tablet commerce are burgeoning forms of technology poised to become a larger part of the retail landscape this year, here are some tips for merchants to consider....
How Mcommerce and Tablet Commerce Impacted Holiday 2011 Sales
As the mobile channel grows, the challenge for marketers is to understand these consumers and their motives. By analyzing data from the 2011 holiday season, we find some intriguing insights....
Mobile Email Recipients Not Saving Messages to Read Later on Desktop: Surveys
All marketers know that mobile devices enable consumers to check email whenever and where ever they want. But what they might not be considering is that once consumers read an email on their tablet or phone, they're necessarily not saving it to follow-up on later on their desktop. ...
Mobile Users Flummoxed By Log-In, Search, Payment Issues Tweet Their Woes
Think consumers are willing to cut the mobile channel some slack due to its newness? Think again. Among adults who made a purchase via a mobile device during the past year, 85% expect the experience to be better than purchases made through a laptop or desktop computer, according to a study of online chatter. And 41% of the comments made about some of the top mobile-using retailers reflected a fair amount of frustration....
Amazon Encouraging Mobile Shopping In-Store
The warning signs about confident consumers shopping on Amazon while browsing your store's merchandise have been evident, and now the ecommerce giant is encouraging smartphone owners to do so....
Reports Show Mobile Payments Are Catching On
Consumers on the go are using their smartphones to pay for items they buy in a bricks-and-mortar environment, according to reports released by retailers this week....
Cyber Monday Ranking of Top Retail Web and Mobile Site Performers
Internet technology provider Compuware answered that question for interested consumers...
Black Friday & Cyber Monday Go Tablet Mobile
This infograpic depicts an array of interesting year-over-year statistics for mobile, tablet, and desktop users from Thanksgiving through Cyber Monday...
IBM: Mobile Drove 14.3% of Black Friday Online Retail Traffic
U.S. shoppers took advantage of early sales this holiday driving a 39.3% increase in online Thanksgiving Day spending while setting the stage for 24.3% online growth on Black Friday compared to the same period last year, according to cloud-based analytics findings by IBM....
A Look at Toys 'R' Us's Holiday 2011 Mobile Strategy
Toys 'R' Us today announced Friday that it has expanded its mobile offerings for the 2011 holiday season. Here's a look at what the multichannel toy seller is doing to bring an enhanced mobile experience to its customers....
Top 5 Fraud Threats for the Holiday Season
With an increased volume of online transactions during the holidays, retailers are left with less time for manual screening and review of transactions – whether they are coming from a laptop, desktop computer, tablet or mobile device. Here are the top five fraud threats retailers need to watch for this holiday season....
Mobile Huge Factor In Product Research: Survey
More than 75% of respondents said they bought a product at a store after researching the product on their mobile device, according to a survey conducted by Limelight Networks ...
Moosejaw Mountaineering Models Get Nearly Naked
The Moosejaw Mountaineering catalog models are getting naked… nearly… kind of… Okay, the models are not naked Moosejaw's winter 2012 catalog. But if you want to see them in their underwear, there's an app for that. ...
Forrester: Tablet and Smartphone Usage Will Boost Online Holiday Sales
The November and December holiday shopping season is expected to generate nearly $59.5 billion in online sales, aided by increased consumer touchpoints such as tablets and smartphones that give buyers more access to the Web....
Twice As Many Mobile Shoppers in 2011
There are twice as many mobile shoppers in 2011 compared to 2010, according to a survey conducted by Oracle Communications...
Infographic: Tablets Taking Shopping by Storm
It appears tablet commerce is going to be to holiday 2011 as mobile commerce was to holiday 2010. As tablet commerce looks to have a breakthrough season, iPad catalog platform provider Moxerie benchmarked the retailers who are taking an early lead. ...
NRF Says: Yes Virginia, There Is An App For That
Mobile commerce will play a huge role during this year’s holiday shopping season, according to National Retail Federation vice president Ellen Davis...
