Mobile Commerce ARCHIVE

Responsive Web Design Will Be Expected On All Devices  Sep 15, 2012 1:17 AM By Manish Chowdhary

Today

Prepare For Crosschannel Consumers Before Black Friday  Sep 15, 2012 1:10 AM By Dan Dufault

Before Black Friday, merchants must employ mobile strategies and technology to adapt to their customer base and learn what will help their business grow as well as giving them a leg up on the competition.

Infographic: The Mobile Marketing Moment  Sep 12, 2012 6:32 PM By MCM staff

It

Retailers’ Mobile Financial Investments Remain Conservative  Sep 12, 2012 10:53 AM By MCM staff

According to the 2012 Shop.org/Forrester Research Inc. (Nasdaq: FORR) State Of Retailing Online survey, 50% of retailers surveyed say they spent less than $100,000 on smartphone investments in 2011, and 74% spent the same on tablet initiatives.

Holiday Marketing Tip: Target by Location and Device  Sep 11, 2012 8:15 PM By MCM staff

If you want your ecommerce campaigns to be a success this holiday season, Monetate’s Kurt Heinemann says you need to focus on two types of targeting: Geotargeting and targeting by device.

Mobile Retail Insights  Sep 09, 2012 2:27 AM By MCM staff

Greystripe has found significant differences in the purchasing behavior of mobile shoppers and traditional in-store shoppers. This infographic gives you alook at the highly-desirable traits possessed by mobile shoppers.

3 Tips for Combating Mobile Shopping Cart Abandonment  Aug 30, 2012 1:50 AM By Rodger Desai

There are three simple rules to follow that can directly impact how your brand can combat shopping cart abandonment. By taking these steps, you

4 Ways to Leverage the Smartphone This Holiday Season  Aug 23, 2012 12:33 AM By Larry Kavanagh

While mobile-friendly design has improved the shopping experience, conversion rates still hover at about 20-25% of what shoppers using bigger monitors produce. As a result, sales on smart phones make up only 1-2% of online revenue for many etailers.

3 Tips for Addressing Customer Demand for Mobile Experiences  Jun 16, 2012 2:25 AM By Justin Williams

By now, if you

5 SMS Trends for Retailers  Jun 12, 2012 12:15 AM By Jim Tierney

Retailers are moving swiftly from implementation to integration, incorporating mobile programs into their larger CRM (Customer Relationship Management) initiatives. Here are five SMS trends for retailers to follow.






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