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New face for hockey cataloger  Nov 01, 2000 10:30 PM By Shayn Ferriolo

What’s in a name? Plenty, according to Craig Rief. One year ago, Rief bought the Rollinsford, NH-based Boston Hockey Co.: a print catalog, a Website,

Catalogs drive Web traffic  Nov 01, 2000 10:30 PM By MCM staff

New study confirms that mailings boost online visits Many catalogers suspected as much, but a new consumer study confirms it: A print catalog is the most

USPS: IT COULD BE WORSE  Nov 01, 2000 10:30 PM By Paul Miller

Postmaster general counting on catalogs, parcels for growth Already unpopular among mailers thanks to a substantial postage increase looming for January,

New Web privacy developments  Nov 01, 2000 10:30 PM By Moira Cotlier

Online advertisers and marketers may soon have a harder time collecting data about customers, now that Microsoft has created technology that will allow

Calyx & Corolla on the block again  Oct 01, 2000 9:30 PM By Paul Miller

Parent firm Gerald Stevens needs to raise cash In August, just fourteen months after buying Calyx & Corolla, retailer Gerald Stevens said it intends to

Toysmart.com: the saga continues  Oct 01, 2000 9:30 PM By MCM staff

The United States Bankruptcy Court recently rejected a Federal Trade Commission settlement in the Toysmart.com case. As part of its stringent privacy

BUSINESS-TO-BUSINESS  Oct 01, 2000 9:30 PM By Mark Del Franco

A soft quarter for B2B But computer marketers report double-digit sales gains What a difference a year makes. In last year’s second quarter, nearly all

backword  Oct 01, 2000 9:30 PM By MCM staff

Not feather, leather In our August issue, we reported that apparel trends were driving home decor styles (see “Fashion dressing up home,” page 6). And

Magram, Brownstone back in the mail  Oct 01, 2000 9:30 PM By Mark Del Franco

Under a new owner, women’s apparel catalogs Lew Magram and Brownstone Studio are back in the mail, just three months after parent company StyleSite Marketing

Crystal-ball time  Oct 01, 2000 9:30 PM By Sherry Chiger

In 1986, then-chairman of General Motors Roger Smith said, “By the turn of this century, we will live in a paperless society.” I don’t know about you,






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