News ARCHIVE

The 10 BEST Operations Innovations  Jun 01, 1999 9:30 PM By Curt Barry

Once upon a time, the Sears, Roebuck catalog was probably the best-read book in the American household-next to the Bible. Customers would page through

Catalogers go Hollywood  Jun 01, 1999 9:30 PM By Peter Girard

Every Thursday, millions of television viewers tune in to see an array of products from Skokie, IL-based medical supplies catalog Anatomical Chart Co.;

Boosting average orders  Jun 01, 1999 9:30 PM By Paul Miller

This year, 89% of the business-to-business catalog participants in the Catalog Age Benchmark Report on Marketing (February issue) posted average order

The 10 BEST Catalog Concepts Ever  Jun 01, 1999 9:30 PM By Diane Cyr

Why these guys? As you read this, you’ll likely agree with some of the selections, and disagree with others. Maybe strongly.After all, some of these catalogs

The 10 Best Catalog Redesigns  Jun 01, 1999 9:30 PM By Melissa Dowling

Beauty may be in the eye of the beholder, but in catalog creative, a pretty presentation had better check out on the balance sheet as well. As one catalog

The 10 BEST Catalog Benchmarks  Jun 01, 1999 9:30 PM By Katie Muldoon

Having gauges against which to measure improvement, or lack thereof, is healthy both for the business and for management’s peace of mind. Because all

Next up for J. Jill: retail  Jun 01, 1999 9:30 PM By Shannon Oberndorf

Having grown sales nearly 158% in three years, from $85 million in 1996 to $219 million in 1998, women’s apparel cataloger DM Management is ready to conquer

merchandise  Jun 01, 1999 9:30 PM By MCM staff

UPDATABLE ORGANIZERS FlexAddress Systems now offers an updatable organizer, which includes address fields that peel away to make room for new, updated

Bloom is off Garden Botanika  Jun 01, 1999 9:30 PM By Shannon Oberndorf

It’s not all perfume and roses for Garden Botanika. On April 20, the cosmetics and personal care products cataloger/retailer filed for Chapter 11 bankruptcy

The 10 Best Catalog Loyalty Tools  Jun 01, 1999 9:30 PM By MCM staff

We won’t waste your time nattering on about why creating customer loyalty is so important, and why loyalty programs are critical. If you’ve made it this






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