News ARCHIVE

Uniting to promote e-commerce  Feb 01, 1999 10:30 PM By Shannon Oberndorf

The day after Thanksgiving traditionally kicks off the holiday shopping season. This past holiday season, online catalogers and industry organizations

Back-end Web developments  Feb 01, 1999 10:30 PM By Matthew Cohn

With the Internet now picking up steam as a viable sales channel for catalogers, electronic commerce systems are becoming increasingly sophisticated on

Illume  Feb 01, 1999 10:30 PM By MCM staff

With more and more people burning for candles, it’s no wonder that manufacturer/wholesaler/retailer Illume has exceeded response expectations with its

Improving your merge/purge  Feb 01, 1999 10:30 PM By Peter Girard

A quick way to sabotage any mailing is to take the merge/purge process for granted, says Joe Balaban, vice president of business development at Farmingdale,

‘Jobbers’ sweep out overstocks  Feb 01, 1999 10:30 PM By Mark Del Franco

No matter how prescient the merchandiser, every cataloger at some point ends up with overstock. While there are a range of liquidation options, including

listings  Jan 01, 1999 10:30 PM By MCM staff

NEW LISTS POLITICAL DONORS Conrad Direct now offers a list of Heritage Foundation donors. These 153,938 conservative political donors are predominantly

New book speaks to Hispanics  Jan 01, 1999 10:30 PM By MCM staff

Nearly 29 million Hispanic consumers live in the U.S., and they have an estimated $350 billion to spend, according to the U.S. Census Bureau. By 2010,

Give peace a chance  Jan 01, 1999 10:30 PM By MCM staff

Some of the ugliest meetings I’ve ever attended have included managers from the retail promotions and the catalog circulation departments. They’re like

At deadline  Jan 01, 1999 10:30 PM By MCM staff

FINGERHUT CONTINUES ITS SPENDING SPREE In one week, general merchandise cataloger Fingerhut Cos. acquired a $100 million-plus cataloger and equity interests

Genesis regroups  Jan 01, 1999 10:30 PM By Paul Miller

Having spent the better part of its first three years on a catalog-buying binge after raising some $134 million in capital, Genesis Direct has put on






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