Three Trends that will drive Creative  Jun 01, 1998 9:30 PM By Herschell Gordon Lewis

As the catalog industry marches with increasing good health toward the 21st century, three separate creative trends are becoming noticeable. What makes

Another go at ‘eco-fashion’  Jun 01, 1998 9:30 PM By MCM staff

Within the past year, designers Donna Karan and Liz Claiborne have introduced environmentally friendly fibers such as organic cotton into their spring

Great Expectations  Jun 01, 1998 9:30 PM By MCM staff

Most customers know what they want-a good product at a good price, with good service thrown in. And as we head into the 21st century, customers will become

Mergers and Acquisitions: No Big Spenders  Jun 01, 1998 9:30 PM By Mark Del Franco

First-quarter merger and acquisition (M&A) activity among catalogers slowed 26% this year, as companies concentrated on absorbing earlier transactions

Deluxe sells its catalogs-at last  Jun 01, 1998 9:30 PM By MCM staff

Nearly two years after announcing its intentions to exit the catalog industry, Deluxe Corp., a financial services and check printing company, has agreed

Montgomery Ward’s new alias  Jun 01, 1998 9:30 PM By MCM staff

When ValueVision International, the nation’s third-largest TV home shopping network, bought the Montgomery Ward Direct catalog from Fingerhut two years

M&S launches second catalog  Jun 01, 1998 9:30 PM By MCM staff

U.S. mailers such as Lands’ End and Talbots that have set their sights on the $9 billion U.K. catalog market are finding stiff competition from British

Growing profits by planning ahead  Jun 01, 1998 9:30 PM By Joshua Cho

Business consultants consider three years the standard time frame of a strategic plan, a fundamental tool of entrepreneurs and managers. Yet many catalogers,

ONLINE TECHNOLOGY: Gaining cyberspeed  Jun 01, 1998 9:30 PM By MCM staff

Website developers are technologically able to add interactive graphics, audio, and full-motion video to catalogers’ Websites-but are consumers technologically

Varsity cheers on two spin-offs  Jun 01, 1998 9:30 PM By MCM staff

Varsity Spirit Corp. is branching out from the football field to the recital hall. The $54 million cataloger, whose core book sells uniforms for cheerleading

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