News ARCHIVE

J. Crew to sell Clifford & Wills  Jul 01, 1998 9:30 PM By Mark Del Franco

The J. Crew Group is putting its women’s apparel book, Clifford & Wills (CW), on the selling block. But why, especially since CW showed a 50% growth in

FTC reports on privacy  Jul 01, 1998 9:30 PM By Shannon Oberndorf

For the past several years, the online industry, catalogers and the Direct Marketing Association (DMA) have said that self-regulation of the Internet

M&S launches second catalog  Jun 01, 1998 9:30 PM By MCM staff

U.S. mailers such as Lands’ End and Talbots that have set their sights on the $9 billion U.K. catalog market are finding stiff competition from British

Great Expectations  Jun 01, 1998 9:30 PM By MCM staff

Most customers know what they want-a good product at a good price, with good service thrown in. And as we head into the 21st century, customers will become

Growing profits by planning ahead  Jun 01, 1998 9:30 PM By Joshua Cho

Business consultants consider three years the standard time frame of a strategic plan, a fundamental tool of entrepreneurs and managers. Yet many catalogers,

Deluxe sells its catalogs-at last  Jun 01, 1998 9:30 PM By MCM staff

Nearly two years after announcing its intentions to exit the catalog industry, Deluxe Corp., a financial services and check printing company, has agreed

ONLINE TECHNOLOGY: Gaining cyberspeed  Jun 01, 1998 9:30 PM By MCM staff

Website developers are technologically able to add interactive graphics, audio, and full-motion video to catalogers’ Websites-but are consumers technologically

Varsity cheers on two spin-offs  Jun 01, 1998 9:30 PM By MCM staff

Varsity Spirit Corp. is branching out from the football field to the recital hall. The $54 million cataloger, whose core book sells uniforms for cheerleading

Five hot markets  Jun 01, 1998 9:30 PM By Mark Del Franco

With talk of the Internet and the year 2000 computer problem already abounding, some analysts predict that consumers will become overloaded with techno-babble.

A simpler life ahead?  Jun 01, 1998 9:30 PM By Sophia Burke

If you don’t understand what consumers want now, wait until 2001, when three seemingly contradictory themes will drive consumer spending: spirituality,






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