Subscribe


 

News ARCHIVE

MANAGEMENT SOFTWARE REVIEW: Mail Order Wizard gets graded  Jun 01, 2000 9:30 PM By Jim Ray

In this issue, Jim Ray, president of square drive screws cataloger McFeely’s, reviews the Mail Order Wizard catalog management software system, produced

The 10 BEST Catalog Covers  Jun 01, 2000 9:30 PM By Glenda Shasho Jones

No doubt, we all remember some of our favorite catalog covers: those covers that stood out in the mail, made us smile, made us curious, and most important,

CYBERANGELS, CYBERDOGS  Jun 01, 2000 9:30 PM By MCM staff

On April 21, the Children’s Online Privacy Protection Act went into effect, requiring certain commercial Websites to obtain parental consent before collecting,

U.S. business 2000: catalog & internet purchasing trends  Jun 01, 2000 9:30 PM By MCM staff

PART I: Print catalog purchasing trendsThe numbers prove it: Most American businesses are mail order catalog shoppers. Catalog Age’s U.S. Business 2000

ONLINE TRENDS: Customers eluding the ‘Net?  Jun 01, 2000 9:30 PM By Paul Miller

Survey indicates that businesses aren’t buying on the Web?For business-to-business catalogers, building a viable online business continues to be a work

Make E-MAIL your can’t miss salesperson  Jun 01, 2000 9:30 PM By Herschell Gordon Lewis

If you haven’t been using e-mail selling messages because you’re afraid your customers or clients will think those promotional messages are spam, one

BENCHMARK 2000 LISTS  Jun 01, 2000 9:30 PM By Peter Girard

Whether propelled by a burgeoning economy or racing to beat a January 2001 postage increase, respondents to Catalog Age’s Benchmark Report on Lists say

FINANCING: Investors cool on pure-plays  Jun 01, 2000 9:30 PM By Moira Pascale

Will lagging Web stocks affect catalog financing?Once the darling of the investment community, pure-play e-commerce companies just aren’t as hot as they

BRANDING: Creating the right logo  Jun 01, 2000 9:30 PM By MCM staff

What should I consider when designing or redesigning a logo?Glenda Shasho Jones: The following 10 points can help you design a new logo, or redesign an

LIST ROUNDTABLE: Brokers vs. managers: Who wins?  Jun 01, 2000 9:30 PM By MCM staff

List managers and list brokers have been known to complain about their relationship, whether it’s brokers accusing managers of misrepresenting their files,






© 2016 Access Intelligence, LLC – All Rights Reserved.