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Coming off a solid spring season, and buoyed by the strong economy and the prospect of a delayed (and manageable) postal rate increase, consumer catalog
Brylane, the $1.3 billion catalog powerhouse, is not only a leader in specialty-size apparel, but it also claims to be a master in high-volume, low-cost
Most Internet catalogers, like print catalogers, know the value of superior customer service. They also know the barriers to service that are inherent
A survey released in April by the Northfield, IL-based consulting firm Industrial Performance Group (IPG) shows that manufacturers are highly critical
The U.S. Postal Service has a lot more work ahead if it wants to become a serious rival to United Parcel Service in the residential parcel shipping market.
Rather than relying on the promise of new customers, catalogers must become smarter at identifying opportunities for business growth by digging deeper
The Clayton Catalog A cigar is more than just a smoke these days. The $6 billion cigar industry includes accessories such as lighters, cutters, and humidors-items
As the virtual nerve center of the catalog industry, the call center often functions as a cataloger’s only point of interactive customer contact. As such,
Portland, OR-based children’s apparel mailer Hanna Andersson has gone beyond offering grown-ups a limited selection of what some company executives refer
RATE COMMISSION REDUCES POSTAGE HIKE On May 11, the Postal Rate Commission (PRC), the independent government agency that has deliberated over the U.S.