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News ARCHIVE

Dealmakers rev up again  Sep 01, 1998 9:30 PM By MCM staff

Second-quarter merger and acquisition activity was up 36% from this time last year and up 76% from the first quarter of ’98. Catalogers completed 30 transactions

The Cottura Catalog, 1997/98 Edition  Sep 01, 1998 9:30 PM By Melissa Dowling

From Tuscan tiles to Florentine fruit-patterned dinnerware, Cottura has the world of fine Italian ceramics covered. And the cataloger/ retailer’s comprehensive

Crutchfield, Winter/Spring 1998  Sep 01, 1998 9:30 PM By Sherry Chiger

Crutchfield knows that it must compete not only with other catalogers of car stereos and home electronics but also with neighborhood stereo dealers and

High Country Gardens, 1998  Sep 01, 1998 9:30 PM By Melissa Dowling

Xeriscape: to embody the principles of water conservation through creative landscaping. High Country Gardens: a Silver Award-winning catalog specializing

In pursuit of excellence  Sep 01, 1998 9:30 PM By MCM staff

Since 1986, the Annual Catalog Awards have been recognized as the top honor of the catalog industry. And while catalog marketing has changed significantly

New Pig, January 1998 Pigalog  Sep 01, 1998 9:30 PM By Sherry Chiger

Longtime followers of the Annual Catalog Awards are well aware of New Pig’s dominance of the industrial supplies category. Well, as one judge says, “This

Backroads (www.backroads.com)  Sep 01, 1998 9:30 PM By Peter Girard

It’s the ultimate marketing challenge: How do you convince customers to make a large purchase of an intangible item they can’t sample, haven’t tried before,

Catalyst, 1997 Cycling Guide  Sep 01, 1998 9:30 PM By Sophia Burke

As the photo montage on the front cover-a cyclist in a variety of manifestations, from racer to student to someone on a lark-indicates, the 1997 Cycling

Daniel Smith, Reference Catalog ’97-’98  Sep 01, 1998 9:30 PM By Melissa Dowling

The use of customer art on the cover is “a great idea!” proclaims one judge about Gold Award winner Daniel Smith. In fact, this catalog of artists’ materials

OfficeSmart, Smart Selections ’98 (U.K.)  Sep 01, 1998 9:30 PM By Peter Girard

Amid the field of dry, cluttered office supplies tomes stuffed with thousands of nearly identical products, Smart Selections stands out with its open






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