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5 Ways Retailers Can Add Value to Their Customers

| George Chang

To generate sales without cutting margins and avoid partaking in this race to the bottom, retailers should think about how else they can offer value to their customers. A sure-fire way that retailers can do this is to provide a service that shoppers cannot get elsewhere and are willing to pay a premium for.

Pure-Play vs. Omnichannel: Which do Consumers Prefer?

| Jonathan Levitt

Who will win the battle for consumers’ hearts-and-minds – and their wallets? Will the pure-play online retailers like Amazon and an increasing number of niche online-only sites like Bonobos and Fab.com, or omnichannel retailers that have the power of the Big Box behind them, win the revenue race?

How to Market to Your Millennial Shopper

| Daniela Forte

It is safe to say that the millennial demographic is probably the hottest market segment today. Accounting for about 80 million consumers, millennials have a spending power of $1.4 trillion a year, representing 30% of U.S. retail sales. Here is a deep dive look at how you should market to your millennial shopper.

Walmart.com Top Choice of Amazon Sellers Looking to Expand

| Mike O'Brien

The highest number of respondents to a January survey of Amazon sellers – 29%- said they planned to expand to Walmart.com in 2017, an indication of growing interest in the channel. Nearly half of them said it makes up 80% or more of their sales, with home/kitchen goods the most popular category. See what else the survey found.

12 Qualities of a Great Inventory Planner

| Paul Angelos

Inventory Planning Sometimes Seems Like a No-Win Proposition. Too much or not enough, each scenario has a serious impact on a business’ reputation and efficiency. Here are several qualities of a successful inventory planner.

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Sephora Using Mobile Across Entire Customer Journey

| Daniela Forte

Sephora views mobile as a key part of the customer journey, and therefore it is doing everything to allow customers to discover, play and learn online and in-store. Here is how Sephora is engaging the customer throughout the entire customer journey.

Transforming Your Supply Chain for Omnichannel Fulfillment

| Jon Kuerschner

Success today is ultimately measured by the customer experience. Can your company ensure a painless, satisfying experience for customers regardless of where and how they interact with your brand? Here is what retailers need to know before transforming their supply chain for omnichannel fulfillment.