7 Tech Tips for Highly Accessible Sites

Developing and deploying an ecommerce site can require months of an organization’s time, featuring an incredible number of to-do’s which can’t be pushed past post go-live. There are, too, items that can be tabled, depending upon factors such as timeline, budget or resources, and one retailers are tabling, (and in turn, often ignoring) far too often is accessibility.

Why adhere?
Adhering to the standards of accessibility as outlined by the Web Content Accessibility Guidelines (WCAG) and WAI-ARIA ensures not only that an organization is providing all of its users with an equally friendly experience, but that web crawlers such as Google can “read” the content as well. The primary goal of the WCAG as governed by the W3C process, is to “…provide a single shared standard for web content accessibility that meets the needs of individuals, organizations and governments internationally”. While the WCAG refers to static content, the WAI-ARIA or Accessible Rich Internet Applications Suite was created more specifically to address dynamic content, “…to instruct developers on how to create universally friendly interfaces.” Information on both WCAG and the WAI-ARIA can be found at www.w3.org.

7 Accessibiliy Tech Tips
There are 7 key aspects to any accessibility initiative which an organization should abide by in order to develop a user, screen reader and web-crawler friendly site.

Done properly and concurrent with site development and pre-deployment, ensuring your ecommerce site is accessible to every user will not only increase organic search results but more importantly demonstrate a commitment to ethical practices and all customers.

The following outlines 7 ways in which you can achieve:

Partner Content

Hincapie Sportswear Finds Omnichannel Success in the Cloud - Netsuite
For more and more companies, a cloud-based unified data solution is the way to make this happen. Custom cycling apparel maker Hincapie Sportswear has leveraged this capability to gain greater visibility into revenue streams, turning opportunities into sales more quickly while gaining overall operating efficiency. Download this ecommerce special report from Multichannel Merchant to more.
The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.