7 Ways to Reduce Cart Abandonment


Keep all forms short

It’s best for retailers to limit the amount of forms a consumer has to fill out when they are going through the checkout process. “Limiting the amount of form filling it vital for making the checkout process more convenient for your customers,” according to Econsultancy. One retailer, Topshop, the article states, keeps the forms to a minimum during their checkout process just requiring customers to supply their address, payment, and confirmation details.

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