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Must Reads ARCHIVE

Measuring What Matters in the Contact Center  Aug 12, 2014 9:10 AM By Tim Parry

It should not come as a surprise that the most important contact center metrics, according to the MCM Outlook 2014 survey results, involve making customers happy.

Sound Strategies to Improve your SEO Ranking  Aug 11, 2014 3:32 PM By Tim Parry

As frequently as SEO experts seem to cook up the latest tactics, search engines like Google change the algorithms by which they rank search results.

Multichannel Merchant Presents: This Week in Amazon  Aug 08, 2014 10:36 AM By MCM Staff

It’s been a busy summer at Amazon: The ecommerce juggernaut added same-day delivery in 6 cities, said they’d open 15 new sortation centers, and introduced a smartphone that may or may not be an Amazon sales-driver. In this video, Multichannel Merchant’s Tim Parry and Mike O’Brien break down what you need to know.

Google Teams Up with Barnes & Noble to Take On Amazon  Aug 08, 2014 8:25 AM By Mike O'Brien

Aiming for Amazon, Google adds Barnes & Noble to its Google Shopping Express same-day delivery program in Manhattan, San Francisco, West Los Angeles.

Tmall or JD.com: Which Platform is a Better Fit?  Aug 06, 2014 1:03 PM By Ernie Diaz

The choice between JD.com and Tmall boils down to surrendering responsibility to a massive online distributor, or setting up shop on the world’s busiest, and in many ways most competitive B2C site. Find out which platform best suits your business’s needs.

How to Grow Your Global Social Media Presence  Aug 06, 2014 12:05 PM By Daniela Forte

Retailers that have taken the dip into international waters should now begin thinking about the use of social media on the global scale.

Amazon Adds Same-Day Delivery in 6 New Cities  Aug 06, 2014 10:37 AM By MCM Staff

Amazon today announced same-day delivery is being added in the Baltimore, Dallas, Indianapolis, New York City, Philadelphia and Washington DC metro areas.

Mobile Website vs Native App: Which is Better for Merchants?  Aug 06, 2014 6:59 AM By Satya Ganni

While many major retailers have rolled out both apps and mobile optimized sites, small and mid-sized merchants, particularly those with limited resources, need to more carefully weigh their options. We’ve outlined the most important differences between mobile websites and native apps.

Amazon to Open 15 Sortation Centers in 2014  Aug 05, 2014 11:28 AM By Mike O'Brien

Amazon’s plans for new sortation centers are part of its larger goals of getting close to the customer, Sunday delivery and competing with major carriers.

Engaging Customers on all Channels  Aug 04, 2014 5:12 PM By Stijn Hendrikse

Missing any customer contact, or responding too slowly, often results in lost sales and revenues. Here’s how omnichannel merchants can better manage inbound customer requests from multiple engagement channels.






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