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Must Reads ARCHIVE

Mobile Website vs Native App: Which is Better for Merchants?  Aug 06, 2014 6:59 AM By Satya Ganni

While many major retailers have rolled out both apps and mobile optimized sites, small and mid-sized merchants, particularly those with limited resources, need to more carefully weigh their options. We’ve outlined the most important differences between mobile websites and native apps.

Amazon to Open 15 Sortation Centers in 2014  Aug 05, 2014 11:28 AM By Mike O'Brien

Amazon’s plans for new sortation centers are part of its larger goals of getting close to the customer, Sunday delivery and competing with major carriers.

Engaging Customers on all Channels  Aug 04, 2014 5:12 PM By Stijn Hendrikse

Missing any customer contact, or responding too slowly, often results in lost sales and revenues. Here’s how omnichannel merchants can better manage inbound customer requests from multiple engagement channels.

UPS Spending $175M to Add Holiday Shipping Capacity  Jul 31, 2014 5:48 PM By Mike O'Brien

UPS plans to spend $175 million to increase holiday shipping capacity, including adding 50 new hub sorts and going from limited to full operations on Black Friday.

How to Effectively Use Social Media for Your Brand  Jul 31, 2014 3:42 PM By Daniela Forte

Nearly 8 out of 10 respondents to the MCM Outlook 2014 said they use social media to engage in conversations with followers. Of that group, 7 out of 10 said they measure social success by the number of followers and fans.

Optimizing Your Site for Global Ecommerce  Jul 31, 2014 11:54 AM By Daniela Forte

When it comes to going global with your business, you’ll want your customers both here and abroad to feel at home on your website. But what are the best practices to make this happen?

Canada, Australia Top Choices for Cross-Border Ecommerce  Jul 31, 2014 9:23 AM By Mike O'Brien

Canada (84%) and Australia (54%) are the top choices for cross-border ecommerce, followed by Japan and New Zealand (39% each), according to the results of Multichannel Merchant’s MCM Outlook 2014. Here’s why U.S.-based merchants are high on doing business in those countries.

eBay: 79% of Global Shoppers Prefer PayPal  Jul 31, 2014 8:58 AM By Tim Parry

PayPal’s global business generated $986 million in revenue in the second quarter, and international revenue grew at a rate of 19% year over year. Here’s a look at what’s sparked the 11th consecutive quarter of global growth for PayPal.

Social Media is Driving Customer Engagement  Jul 30, 2014 10:11 AM By Daniela Forte

Pinterest is growing, Twitter’s popularity rose and Facebook continues to be the most popular social media platform for retailers in 2014.

How To Survive The Holiday Season: Become Your Customer’s Best Friend  Jul 29, 2014 9:44 PM By Jay Henderson

Last holiday season, online retailers focused on streamlining the shopping experience so consumers could more easily find what they were looking for. So how can retailers build on this momentum? By taking the customer relationship one step further and getting inside the customer’s inner circle of trust as one of their “best friend brands.”






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