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MULTICHANNEL MERCHANT » MUST READS
Must ReadsDec 02, 2014 8:51 AM By Tim Parry
There’s some there’s widespread panic in Overreactionland, as the online and in-store Thanksgiving weekend sales figures roll in. But it may be much ado about nothing, as Holiday 2014 is beginning to look a lot like Holiday 2013. Here’s a look at what we learned from Cyber Weekend 2014.
Must ReadsNov 30, 2014 7:45 AM By Jeannie Walters
We do live in an omnichannel world, but it can still be surprising to learn how many online retailers are experimenting with brick and mortar. Here are 5 ways these online to offline innovators are offering the next wave of the omnichannel experience.
Must ReadsNov 30, 2014 7:22 AM By JB Brokaw
In order to bring someone back time and time again, marketers must craft meaningful and relevant experiences for the individual. So how can brands go about building loyalty for their businesses in 2015?
Must ReadsNov 28, 2014 4:46 PM By Jim Davidson
Consumers expect a seamless shopping experience across devices and channels. Retailers must meet this expectation or lose customers. While this statement should get your planning team talking, there are subtleties in this simple statement that can be easily overlooked and should be explored in more detail during your planning process.
Must ReadsNov 25, 2014 11:11 AM By Glenn Johnson
Retailers are gearing up for online sales during the 2014 holiday season. See how you can make sure your integration platform meets its critical requirements.
Must ReadsNov 24, 2014 11:43 AM By Daniela Forte
Overstockart.com is gearing up for the holiday season with a bunch of events and contests planned beginning Black Friday and Cyber Weekend. See what they are doing to get ready for the busiest time of the year.
Must ReadsNov 24, 2014 10:46 AM By Tim Parry
While U.S. consumers are gearing up for holiday shopping to begin this week, the international holiday shopping season kicked off on Oct. 6, according to data from Borderfree. Here’s why Borderfree says Asia has emerged as a priority region for U.S. e-retailers this holiday season.
Must ReadsNov 22, 2014 8:21 AM By Joe Rodriguez
Every year, online merchants get ready for the inevitable onslaught of customer orders on Cyber Weekend, because it can help push merchants and online retailers into the black. Here are the top ways to utilize social commerce to boost sales this Cyber Weekend.
Must ReadsNov 21, 2014 12:13 PM By Aaron Beach
With the holidays around the corner the stakes for retailers have never been higher. See how to use these top 10 email marketing campaign tips to the holiday season.
Must ReadsNov 20, 2014 9:22 AM By Eido Gal
With the holidays around the corner, those in charge of reviewing orders for fraud will have their work cut out for them. Here are some steps to make the holiday season an easy one.