Must Reads ARCHIVE

Amazon Wants to Keep its Global Footing with Prime Day  Jul 10, 2015 7:35 AM By Tim Parry

On the surface, Amazon’s Prime Day celebration seems to be what it is – a one-day shopping holiday that will probably take place July 15 of every year. But Prime Day can also be viewed as an attempt by Amazon to remain the dominant global marketplace player. It’s pretty clear, based on a series of events since it went public in January, that Alibaba wants to take Amazon’s crown as the world’s top marketplace.

Capturing and Captivating the Impulse Buyer  Jul 09, 2015 9:21 AM By Tim Parry

Summer’s here and the time is right… for buying a new cooler. Your potential customer needs to replace his aging one, but how will you capture this impulse buyer?

Take the Quiz: Is Your Business Teeming with Prospects, or Are You in a Prospect Desert?  Jul 08, 2015 7:38 AM By Larry Kavanagh

Measuring your engaged shoppers, the ones “checking you out,” can tell you a lot about the health of your business. A high score in the quiz below indicates you’re primed to grow, because you are “rich” in potential customers. A low score means that you’re not attracting “fresh blood” to your brand.

Supply Chain Capacity Issues Fueling Cost Increases, Report Finds  Jul 07, 2015 2:36 PM By Mike O'Brien

A new report found that delivery and warehouse capacity issues continue to impact supply chain costs, with retail being one of the hardest hit sectors.

Why Prime Day Makes Perfect Sense for Amazon  Jul 07, 2015 11:23 AM By Daniela Forte

Why would Amazon launch its own shopping holiday? See why Prime Day makes perfect sense for this marketplace giant.

India Will Overtake U.S. to Become World’s Second Largest Smartphone Market by 2017  Jul 03, 2015 9:30 PM By MCM Staff

India will soon overtake the United States to become the world’s second largest smartphone market by 2017, selling an impressive 174 million units. Here’s what’s driving smartphone growth in India.

6 Tips to Globalize Your Address Forms  Jul 02, 2015 10:37 AM By Henry Thomas

While most addresses around the world have commonly understood formats, there are some idiosyncrasies that could trip up even the savviest web developer. With Growing Global 2015 now just a few weeks away, we wanted to share some top considerations when dealing with international addresses.

Gelb Music Sees Success with Ecommerce Focus  Jul 01, 2015 3:00 PM By Mike O'Brien

Gelb Music of Redwood City, CA has seen great success in a tough business environment by doubling down on its ecommerce and digital marketing efforts.

How to Effectively Use Product Recommendations  Jul 01, 2015 10:26 AM By Daniela Forte

Product recommendations are essential to the overall shopping experience. Consumers want merchandise selected based on their own shopping habits. See how these retailers are effectively using product recommendations. Launches New Online Catalog  Jun 30, 2015 3:39 PM By Daniela Forte has launched its 2015 summer art catalog. The new online catalog showcases a line of hand-painted fine art productions and is the latest addition to the retailer’s multiple online resources. See what the new catalog will mean for the company.

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