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Must Reads ARCHIVE

Belk’s Holiday Sweepstakes Sees Great Success in Mobile and Email  Feb 12, 2015 2:18 PM By Daniela Forte

Over the holiday season, Belk launched its Santa Baby Sweepstakes which generated the greatest number of email and mobile opt-ins among other Belk sweepstakes in 2013 and 2014. See more results from the sweepstakes.

Ecommerce Spending in China to Exceed $1 Trillion By 2019  Feb 11, 2015 10:30 AM By MCM Staff

Ecommerce spending in China will exceed $1 trillion by 2019, according to a new forecast from Forrester Research, up from $307 billion in 2013. Here’s a look into why U.S.-based merchants need to look at China as they grow their cross-border presence.

Bizrate Insights Finds Late Deliveries Could Cost Amazon Prime Almost 10% of Members  Feb 11, 2015 9:56 AM By Mike O'Brien

Nearly 10% of Amazon Prime members are considering non-renewal because of late deliveries, Bizrate Insights found in a new survey.

U.S. Merchants Need an Active Approach to Global Ecommerce  Feb 11, 2015 7:21 AM By Greig Holbrook

Consumers in global markets have grown very sophisticated and in many cases they would love to buy from ecommerce companies in the U.S. and other overseas suppliers. Here’s is why U.S. merchants are leaving global currency on the table.

Most Shoppers Don’t Trust Retailers to Protect Their Credit Card and Personal Information  Feb 10, 2015 7:34 PM By MCM Staff

A survey of nearly 5,000 online buyers shows a considerable concern for the security of credit card and personal information not only online, but also in brick-and-mortar stores themselves. Here’s more results from the Bizrate Insights survey.

Multiple Mother’s Days Means More Global Opportunities  Feb 10, 2015 7:12 PM By Maciej Piwoni

Wherever your customers reside, in the U.S. or overseas, it helps to know when they are most likely to shop for your products or services. Like Mother’s Day… and there are many different ways Mother’s Day is celebrated across the globe. Here’s when and how to take advantage of these cross-border opportunities, and more.

Kate Spade & Company Expanding Presence in China  Feb 10, 2015 5:06 PM By MCM Staff

Kate Spade & Company and Walton Brown, a subsidiary of Asian fashion retail and brand management group The Lane Crawford Joyce Group, have formed joint ventures focused on scaling and accelerating the retailer’s growth in Greater China.

How to Win the Amazon Buy Box  Feb 10, 2015 7:33 AM By Tim Parry

Winning the Amazon Buy Box is more than just a big catch phrase. But what exactly IS winning the Buy Box? Click here to register for the Feb. 11 webinar “15 Tactics Great Amazon Sellers Live By,” and learn more about the Amazon Buy Box and more.

Why the Marketplace Fairness Act Beats the Alternatives  Feb 10, 2015 7:18 AM By Jonathan Barsade

Rather than debate any flimsy arguments, I suggest we ask a better question: What’s the alternative? Do opponents of the Marketplace Fairness Act have another solution, or is “no” the extent of their vision?

Vermont Teddy Bear Sees a Shift to Mobile  Feb 09, 2015 11:04 AM By Daniela Forte

As it heads into Valentine’s day, Vermont Teddy Bear Company is seeing consumers shift to mobile commerce. See what other changes it is expecting for Valentine’s day.






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