MULTICHANNEL MERCHANT » MUST READS
Facebook’s autoplay feature is a boon to marketers who are trying to attract more eyeballs and generate more sharing on Facebook. It’s a relatively low-key way of delivering video about products or brands without causing users to be annoyed by an “intrusive” video popping up unexpectedly (and noisily) on a webpage they’re reading.
iOS 7 is proving that retailers can no longer afford to ignore the app channel, or publish an app once and then leave it to languish. The app revolution is happening, and it’s sweeping the retail industry along with it, whether individual companies decide to participate or not.
Inefficiencies in customer service offerings cost businesses millions of dollars each year. After reading this article by Joseph Schnaufer from cleverbridge, you will walk away with the tools needed to reduce rates in the contact center.
Providing direct access to local florists, a relatively new floral marketplace, BloomNation offers consumers a chance to see their floral arrangements before it is delivered.
The Home Depot has opened the first of three new same-day shipping focused direct fulfillment centers in the U.S., adding more than three million square feet to its supply chain.
In an effort to satisfy more customers and expand the brand’s reach across the globe, Men’s Wearhouse had joined the ranks of many American retailers opening up its ecommerce site for international shipping.
Mike Schwarz, founder of RibbedTee.com, took the time to get candid with Multichannel Merchant about his own personal shopping habits, his shipping preferences, and what merchant he admires right now, and some other things you may not know about him.
While the U.S. Postal Service ended the first quarter of 2014 with a net loss of $354 million, its shipping business increased by 14%. This growth, UPS said, was fueled by an increase in online shopping and Sunday deliveries in limited U.S. markets.
To avoid losing out on sales and new customers that can be gained by using search data, put the following ideas into place – they’ll help you get the most value out of your marketing campaigns, making them more appealing to shoppers and featuring products you know they want.
As retailers increasingly look to mobile as a way to generate revenue, fraud threats are impacting merchants to the tune of $283 for every $100 of actual fraud losses through mobile devices.