MULTICHANNEL MERCHANT » MUST READS
Joe Lezon, chief technology officer at Alex and Ani, spoke openly about how social media helps the brand engage with consumers, playing the trumpet for 30 years and his aspirations of wanting to be a veterinarian.
In today’s hyper-connected environment, producing slow-loading or unavailable content is equal to providing no digital content at all. While the challenge to produce always-on, high-performing content is daunting, the truth is, it can be done. In fact, it starts with some relatively easy first steps.
AmeriPride has turned its attention to improving its customer experience by developing a centralized disaster recovery program to protect its data. Here are four things AmeriPride looked for in a disaster recovery program.
Personalization was one of the underlying themes of eTail West – and it seemed whatever track of sessions you attended, there was talk about how retailers are personalizing the ecommerce experience for their customers. Here are three examples that stood out.
Bon-Ton announced on March 5 that it has signed a lease for a 743,000 square-foot direct-to-consumer fulfillment center in West Jefferson, Ohio in response to its growing ecommerce operations.
When Amazon Prime was introduced in 2005, analysts and consumers alike thought it was a risky, expensive venture, however, Amazon Prime members now comprise nearly 10% of Amazon’s purchases, and spend twice as much as non-Prime members. While Amazon has certainly been giving retailers a lot of heartburn recently, there is a way to fight back and all comes down to same-day delivery.
By taking preventative measures and by treating auditors with professionalism and courtesy, you will mitigate the risks associated with a sales tax audit, including the time and cost you will spend defending against one. The following pointers will help you minimize the risk and pain of the dreaded sales tax audit.
The B2C online experience has been ahead of B2B in terms of experience and ease of shopping. But the winds are changing. This article outlines three steps you can take to boost your selling power and attract more B2B customers while still controlling costs.
FedEx announced this week that its subsidiary, FedEx Freight, will increase its shipping rates by 3.9%, effective March 31.
Failing to fulfill customers’ orders in a timely fashion can spell disaster for retailers of any size. Delivering products late can kill sales, batter your reputation and destroy customer loyalty. It can also squander all of the time, money and resources you spent acquiring new customers. Which is exactly why merchants need to remember that the customer experience journey doesn’t end with a sale.