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MULTICHANNEL MERCHANT » MUST READS
Must ReadsFeb 20, 2015 12:20 PM By Mike O'Brien
The intractable West coast port labor dispute may lead to shutdowns costing the U.S. economy $1.9 billion per day, but where’s my Turkish backgammon board?
Must ReadsFeb 20, 2015 12:19 PM By Daniela Forte
Facebook announced the launch of new product ads that allow retailers to promote multiple products of their entire product catalog, across all devices customers use.
Must ReadsFeb 19, 2015 9:35 AM By Tim Parry
According to an NRF/Forrester survey, managing data security is the most urgent focus area for retail CIOs, with 97% of surveyed business leaders placing it at the top of their 2015 priority lists.
Must ReadsFeb 18, 2015 5:17 PM By Daniela Forte
In an effort to boost its direct-to-customer revenue, VF Corp said it planned to open 150 stores in 2015. See what this will mean for the retailer.
Must ReadsFeb 18, 2015 5:04 PM By Geoff Smith
It is no longer enough for a brand to simply be present across channels. Companies must incentivize action and engage their audiences seamlessly and consistently across every medium—mobile, social, in-store, online, etc. See how brands can engage with audiences across the channels.
Must ReadsFeb 18, 2015 9:52 AM By John Tomich
It’s already February and your New Year’s resolution to capitalize on the growth of mobile commerce is collecting dust. See what you can do so you don’t miss another year of revenue for your digital channels.
Must ReadsFeb 15, 2015 11:04 AM By MCM Staff
The study shows that primary online shopping destinations are the US, China and the UK. While shoppers indicated purchasing cross-border from all 17 international markets included in the study, the US, China and the UK were the top three exporters of online purchases.
Must ReadsFeb 15, 2015 10:05 AM By Nish Modi
A nationwide mandate to shift toward EMV begins in October 2015, and recent research from the National Retail Federation found that most retailers are unprepared.
Must ReadsFeb 14, 2015 1:56 PM By Loren McDonald
A key approach to solving the low smartphone conversions rate challenge is to better leverage the email channel, which is typically the number one activity on smartphones. Here are four tips to start testing and tweaking so you’ve got your program optimized and ready for the 2015 holiday season.
Must ReadsFeb 13, 2015 11:00 AM By Joe DiSorbo
As we move further into 2015, here are five hot ecommerce fulfillment trends that should garner a lot of attention. See how you can implement these trends in 2015.