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Driving Brand Loyalty in a Multichannel World  Feb 18, 2015 5:04 PM By Geoff Smith

It is no longer enough for a brand to simply be present across channels. Companies must incentivize action and engage their audiences seamlessly and consistently across every medium—mobile, social, in-store, online, etc. See how brands can engage with audiences across the channels.

Three Mobile Commerce Quick Wins For 2015  Feb 18, 2015 9:52 AM By John Tomich

It’s already February and your New Year’s resolution to capitalize on the growth of mobile commerce is collecting dust. See what you can do so you don’t miss another year of revenue for your digital channels.

Want to Win $100? Take the 2015 MCM Outlook Survey!  Feb 15, 2015 12:17 PM By Tim Parry

Multichannel Merchant wants your input for its MCM Outlook 2015 reports. If you give us 5 minutes of your time to take our survey, we’ll give you a chance to win 1 of 5 $100 American Express gift cards! MCM Outlook reports give a comprehensive snapshot of industry trends in all areas of omnichannel ecommerce, operations, fulfillment, B2B, catalogs, marketing, and global commerce.

Study Shows How The World Shops Cross-border  Feb 15, 2015 11:04 AM By MCM Staff

The study shows that primary online shopping destinations are the US, China and the UK. While shoppers indicated purchasing cross-border from all 17 international markets included in the study, the US, China and the UK were the top three exporters of online purchases.

EMV’s Impact in the U.S.  Feb 15, 2015 10:05 AM By Nish Modi

A nationwide mandate to shift toward EMV begins in October 2015, and recent research from the National Retail Federation found that most retailers are unprepared.

Using Email to Close the Smartphone, Browse-To-Buy Gap  Feb 14, 2015 1:56 PM By Loren McDonald

A key approach to solving the low smartphone conversions rate challenge is to better leverage the email channel, which is typically the number one activity on smartphones. Here are four tips to start testing and tweaking so you’ve got your program optimized and ready for the 2015 holiday season.

5 Ecommerce Fulfillment Hot Topics for 2015  Feb 13, 2015 11:00 AM By Joe DiSorbo

As we move further into 2015, here are five hot ecommerce fulfillment trends that should garner a lot of attention. See how you can implement these trends in 2015.

Belk’s Holiday Sweepstakes Sees Great Success in Mobile and Email  Feb 12, 2015 2:18 PM By Daniela Forte

Over the holiday season, Belk launched its Santa Baby Sweepstakes which generated the greatest number of email and mobile opt-ins among other Belk sweepstakes in 2013 and 2014. See more results from the sweepstakes.

Ecommerce Spending in China to Exceed $1 Trillion By 2019  Feb 11, 2015 10:30 AM By MCM Staff

Ecommerce spending in China will exceed $1 trillion by 2019, according to a new forecast from Forrester Research, up from $307 billion in 2013. Here’s a look into why U.S.-based merchants need to look at China as they grow their cross-border presence.

Bizrate Insights Finds Late Deliveries Could Cost Amazon Prime Almost 10% of Members  Feb 11, 2015 9:56 AM By Mike O'Brien

Nearly 10% of Amazon Prime members are considering non-renewal because of late deliveries, Bizrate Insights found in a new survey.






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