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Must Reads ARCHIVE

Spring Cleaning Can Bring New Life to your Email Marketing  Apr 24, 2015 10:31 AM By Alyssa Nahatis

During the flurry of holiday promotions, your email marketing lists can hide a lot of clutter and “dirty data,” that can result in some serious consequences.

Retailers Seeking New Distribution Efficiencies  Apr 23, 2015 4:53 PM By Lisa Henthorn

The potential for retail brands to reduce net landed cost of goods by optimizing shipping costs relates directly to the nature of the products they ship to retailers.

Mobile and Social as Key Ecommerce Drivers?  Apr 23, 2015 4:13 PM By Lucinda Duncalfe

Due to the shift in customers’ online shopping behaviors, successful retailers are employing certain tactics to meet – and make the most of – the shift in consumers’ needs. See what the trends are this year.

Global Mcommerce Sales Growth Outperforms Total B2C Ecommerce  Apr 23, 2015 1:28 PM By Daniela Forte

Asia-Pacific along with the Middle East and Africa were global leaders in 2014 when it came to the usage of mobile for online shopping. See how mobile is doing in the rest of the globe.

Retailers Remain Optimistic About Global Expansion  Apr 23, 2015 10:24 AM By Daniela Forte

Retailers say they are prepared for global expansion and some say they are staying ahead of the curve when it comes to the global expansion initiative.

Keeping Holiday Promotions Alive During the Summer  Apr 22, 2015 4:02 PM By Murtaza “Zeke” Hamdani

Many retailers regard the summer months as a slow time of year for promotions, but this does not have to be the case. Mother’s Day, Father’s Day, and the Back To School season all provide opportunities to attract customers with special offers that appeal to convenience factors and/or price sensitivities.

Strategies to Protect Against the Increase in Online Fraud  Apr 22, 2015 3:35 PM By MCM Staff

As October 2015 EMV deadline approaches, it is important for retailers to be fully aware of the possible increase in online fraud, see what this means for retailers in preventing the increase.

Why Technology is Disrupting the Shopping Behavior  Apr 22, 2015 1:58 PM By Daniela Forte

With more and more shoppers using mobile devices in-store, it is is disrupting how shoppers are shopping. This report by InReality shows what changes are occurring in retail.

The Next Phase of Social Media Marketing: Consumer Loyalty  Apr 22, 2015 1:11 PM By Jessica Williams

It’s been years of listening, creating content, engaging with customers and fixing problems– all through social media. See why social media marketing is important for your business.

The Growing Urgency Behind Manufacturers’ Global Online Expansion Plans  Apr 22, 2015 11:43 AM By Eric Christensen

Manufacturers have an increasing appetite for international expansion through their ecommerce channels, and their expectations for speed-to-market and profitability are more aggressive than ever before.






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