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MULTICHANNEL MERCHANT » MUST READS
Must ReadsJan 13, 2014 4:32 PM By Erin Lynch
A new IBM study of more than 30,000 global consumers released at the 2014 National Retail Federation convention found consumers are willing to share their personal information with retailers, particularly if they get good value in exchange.
Must ReadsJan 13, 2014 1:34 PM By Erin Lynch
In an effort to get ship more orders to more customers throughout the central and southern regions in the U.S., Macy’s announced plans to build a new $170 million direct-to-consumer fulfillment center in Tulsa County, OK.
Must ReadsJan 13, 2014 11:26 AM By Erin Lynch
Although the press was not allowed to attend the National Retail Federation’s Big Show in New York City keynote session with former President George W. Bush, it didn’t stop attendees from tweeting the action live. Here are just a few of the recaps:
Must ReadsJan 10, 2014 11:52 AM By Daniela Forte
It was a record setting year for the sellers on Amazon who use the Fulfillment by Amazon service. According to a release from the marketplace, the number of sellers using the fulfillment service grew more than 65% in 2013 compared to 2012. Also, Fulfillment by Amazon shipped more units worldwide during the fourth quarter of 2013 than the total number of FBA units combined in all of 2009 and 2010.
Must ReadsJan 09, 2014 5:23 PM By Daniela Forte
Shoppers today expect and demand a streamlined experience and are expecting an easy access to information and integrated online and in-store tools, according to Baynote’s 4th Annual Holiday Online Shopping Survey.
Must ReadsJan 08, 2014 12:22 PM By Daniela Forte
Amazon had the highest score in mobile customer satisfaction with mobile with a score of 87, according to the The ForeSee Experience Index 2013 U.S. Retail Edition.
Must ReadsJan 08, 2014 7:37 AM By Chris Vodola
But despite the best efforts of retailers, if Mother Nature throws a wrench in shipping plans there is little that can be done to control the last mile of the online shopping experience. Here are seven tips for customer service teams that need to communicate a delay in shipping to customers.
Must ReadsJan 07, 2014 1:40 PM By Charles Nicholls
Retailers should not fear the showrooming customer. Shoppers who use mobile devices for showrooming are actually almost twice as likely to purchase from the same retailer in-store or online than buy elsewhere.
Must ReadsJan 07, 2014 1:18 PM By Paul Becker
With most marketers and merchants having social media objectives, yet not quantifying results, there needs to be a relatively easy way to report on social media marketing. This article will help you identify what social media channels do better than your other marketing channels, quantify, compare performance, and help you determine how to allocate resources.
Must ReadsJan 07, 2014 11:36 AM By Daniela Forte
QVC had the highest score in contact center customer satisfaction with a score of 88. QVC beat out Amazon, Costco, O’Reilly Auto Parts and PetSmart which each saw a score of 85, according to the recent ForeSee Experience Index: 2014 U.S. Retail Edition.
by Curt Barry
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