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MULTICHANNEL MERCHANT » MUST READS
The most significant shifts for retailers in the 2014 holiday season can be found in omnichannel, which is changing the landscape for companies and impacting their holiday staffing strategies. See what this shift means for the 2014 holiday season.
This year, online holiday sales are expected to grow between eight and 11% over 2013, to as much as $105 billion.
A successful international strategy centers on providing buyers with clarity and accuracy in the online buying process, certainty and transparency in delivery, and competitive pricing. Here’s a deep dive into the results of the 2014 Pitney Bowes Global Online Shopping Study results.
Halloween spending was expected to reach $7.4 billion, and it slowly has become one of the fastest-growing holidays. Here are some lessons that you can carry over for the holiday shopping season.
With the holiday shopping season fast approaching, retailers are lining up in droves to offer “free” shipping to consumers as a promotional tool to drive sales.
Most retailers are at a loss as to how to implement an omnichannel strategy in their physical and online stores. However, there are a number of solutions available to help retailers of all sizes cater to the consumer expectation for a personalized cross-channel shopping experience.
When L’Oreal USA incorporated interactive videos into its website, the company saw its average order value increase. See what other changes product videos did for the company.
Shopping carts are not simply tools for conversion. They can literally make or break a retailer. Here are three shopping cart features that will provide excellent foundations to satisfy customer expectations and keep them spending with you.
If the Watch does catch on, and creates a monopoly of the market as some have predicted, brands across the globe will need to step up to the challenge of the newest marketing channel – the wrist.
This initiative by JD.com will help process orders during Singles Day, and generates a spike in online shopping as people buy gifts for single friends.