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MULTICHANNEL MERCHANT » MUST READS
Must ReadsNov 10, 2015 1:27 PM By MCM Staff
Free shipping is the top priority for shoppers when it comes to retail policies, with 72% of responding consumers planning to take full advantage, according to Deloitte’s 30th annual holiday survey of consumer spending intentions and trends.
Must ReadsNov 08, 2015 8:41 AM By Oren Levy
Despite the proliferation of shopping channels, a recent study published by Oracle and Edison Research indicates that last year Christmas sales via smartphones and tablets were up 55%, and 37% of all online sales (or 8.9% of all total retail sales) were made directly via a mobile device.
Must ReadsNov 06, 2015 2:54 PM By Mike O'Brien
With Amazon reportedly looking to make its disruption move soon in the logistics game, what is their rationale, and how would it affect the major carriers?
Must ReadsNov 06, 2015 9:40 AM By Chuck Whiteman
More and more retailers are discovering the wisdom of “going global” with their ecommerce strategies, and are launching localized websites into new international markets. It’s a smart bet. Done properly, such online expansion can deliver an immediate and sustained impact by increasing customers and profits. But this kind of growth isn’t always worry-free—after all, international […]
Must ReadsNov 05, 2015 12:44 PM By Tim Parry
Alibaba is hoping all the omnichannel initiatives it plans to launch on Singles Day will help it make last year’s $9.3 billion look like chump change. Here’s a look at everything Alibaba is planning to do to make 11.11 Global Shopping Festival its biggest shopping day ever.
Must ReadsNov 03, 2015 11:16 AM By Curt Barry
Typical software tools today combine collaborative content tools and project management tools. Here’s why collaboration and project management is a “mind set”, and should not be an opinion to allow managers to work outside the system.
Must ReadsNov 01, 2015 6:09 PM By Brian Heikes
By using SMS in a multichannel approach, brands couple the acceptance of SMS with app data on user behavior to deliver relevant reengagement messaging. Through the inclusion of SMS into their mobile app strategy, retail brands will enjoy additional consumer engagement, increased usage and higher sales and profits.
Must ReadsNov 01, 2015 5:35 PM By Josh Neblett
In 2015, we have seen new marketplaces, increased loyalty, and additional membership opportunities. As we head into the holiday season, here are three retail trends to be thankful for and how to make them work for you.
Must ReadsNov 01, 2015 8:13 AM By Ryan Donovan
Brick-and-mortar retail companies are evolving into ecommerce technology companies by introducing new tools to interact with consumers or developing platforms to streamline internal operations.
Must ReadsOct 31, 2015 8:23 AM By Ken Burke
Until recently, merchants could succeed during the holiday season with a one-size-fits-all approach. But merchants can succeed at one-to-one selling during the holiday season by putting systems in place now to deliver personalized messages at opportune junctures on the path to purchase.
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