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MULTICHANNEL MERCHANT » MUST READS
Must ReadsJul 11, 2015 9:23 PM By Arthur Goldman
When expanding our ecommerce business to Asia, we launched in some smaller ASEAN (Association of Southeast Asian Nations) markets at the same time as attempting to break India. The results were surprising, as we found that markets such as Singapore, Indonesia and Malaysia quickly overtook India in terms of ROI, and Southeast Asia has since become one of our main focus regions.
Must ReadsJul 11, 2015 8:50 AM By Roberto Ugo
By incorporating new physical and technological methods into the fold, the shopping experience will extend beyond the physical space and into the digital and emotional realm. Here are four major changes to expect from the shopping mall of the future and how retailers should prepare to capitalize on them.
Must ReadsJul 10, 2015 7:35 AM By Tim Parry
On the surface, Amazon’s Prime Day celebration seems to be what it is – a one-day shopping holiday that will probably take place July 15 of every year. But Prime Day can also be viewed as an attempt by Amazon to remain the dominant global marketplace player. It’s pretty clear, based on a series of events since it went public in January, that Alibaba wants to take Amazon’s crown as the world’s top marketplace.
Must ReadsJul 09, 2015 9:21 AM By Tim Parry
Summer’s here and the time is right… for buying a new cooler. Your potential customer needs to replace his aging one, but how will you capture this impulse buyer?
Must ReadsJul 08, 2015 7:38 AM By Larry Kavanagh
Measuring your engaged shoppers, the ones “checking you out,” can tell you a lot about the health of your business. A high score in the quiz below indicates you’re primed to grow, because you are “rich” in potential customers. A low score means that you’re not attracting “fresh blood” to your brand.
Must ReadsJul 07, 2015 2:36 PM By Mike O'Brien
A new report found that delivery and warehouse capacity issues continue to impact supply chain costs, with retail being one of the hardest hit sectors.
Must ReadsJul 07, 2015 11:23 AM By Daniela Forte
Why would Amazon launch its own shopping holiday? See why Prime Day makes perfect sense for this marketplace giant.
Must ReadsJul 03, 2015 9:30 PM By MCM Staff
India will soon overtake the United States to become the world’s second largest smartphone market by 2017, selling an impressive 174 million units. Here’s what’s driving smartphone growth in India.
Must ReadsJul 02, 2015 10:37 AM By Henry Thomas
While most addresses around the world have commonly understood formats, there are some idiosyncrasies that could trip up even the savviest web developer. With Growing Global 2015 now just a few weeks away, we wanted to share some top considerations when dealing with international addresses.
Must ReadsJul 01, 2015 3:00 PM By Mike O'Brien
Gelb Music of Redwood City, CA has seen great success in a tough business environment by doubling down on its ecommerce and digital marketing efforts.
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