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Why “Clickbait” Email Subject Lines Don’t Work  Apr 30, 2015 9:39 AM By MCM Staff

A new study finds out why “clickbait” email subject lines are not successful for marketers. See which subject lines are being used and why they are or aren’t effective.

Amazon Launches New B2B Marketplace  Apr 28, 2015 2:07 PM By Daniela Forte

Amazon announced the launch of Amazon Business, a new marketplace on Amazon.com. See what the new marketplace offers for sellers and customers.

Email Marketing: Three Tips for Better Engagement  Apr 28, 2015 1:58 PM By Igor Polevoy

While it may seem daunting for retailers to keep up with the ever-changing marketing channels, there is one that proves ROI and captures consumer attention: email. See how retailers are leveraging their email marketing channels.

Customer Experience Award Winners Demonstrate Retail Innovation  Apr 28, 2015 10:58 AM By Daniela Forte

The awards, established to recognize retailers at the cutting edge of delivery, packaging, returns, customer experience and innovation, were presented in a ceremony at the annual Operations Summit 2015. See which retailer took home an award.

Relevant Payment Methods Improve Customer Experience  Apr 27, 2015 1:53 PM By Brian Kelly

In this executive summary on global payment methods from Multichannel Merchant, learn best practices to implement when facilitating cross-border online payments.

Amazon Introduces Shopping App for Apple Watch  Apr 24, 2015 1:58 PM By Daniela Forte

Amazon is now allowing customers who have Apple Watch to simply tap its Amazon shopping app on the watch and purchase items in seconds. See what other features the new app has for shoppers.

Spring Cleaning Can Bring New Life to your Email Marketing  Apr 24, 2015 10:31 AM By Alyssa Nahatis

During the flurry of holiday promotions, your email marketing lists can hide a lot of clutter and “dirty data,” that can result in some serious consequences.

Retailers Seeking New Distribution Efficiencies  Apr 23, 2015 4:53 PM By Lisa Henthorn

The potential for retail brands to reduce net landed cost of goods by optimizing shipping costs relates directly to the nature of the products they ship to retailers.

Mobile and Social as Key Ecommerce Drivers?  Apr 23, 2015 4:13 PM By Lucinda Duncalfe

Due to the shift in customers’ online shopping behaviors, successful retailers are employing certain tactics to meet – and make the most of – the shift in consumers’ needs. See what the trends are this year.

Global Mcommerce Sales Growth Outperforms Total B2C Ecommerce  Apr 23, 2015 1:28 PM By Daniela Forte

Asia-Pacific along with the Middle East and Africa were global leaders in 2014 when it came to the usage of mobile for online shopping. See how mobile is doing in the rest of the globe.






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