The MCM Awards 2012 will be broken down into 6 new categories, allowing for Gold, Silver and Bronze winners:
- B-to-C Smaller-Size Company (with an annual revenue range of $0 to $10 million
- B-to-C Mid-Size Company (with an annual revenue of $10 million to $75 million)
- B-to-C Large-Size Company (with an annual revenue of $75 million or above)
- B-to-B Smaller-Size Company (with an annual revenue range of $0 to $10 million)
- B-to-B Mid-Size Company (with an annual revenue of $10 million to $75 million)
- B-to-B Large-Size Company (with an annual revenue of $75 million or above)