Consumer Confidence Plunged in September

New York—As if we needed further proof that the U.S. economy is tumbling: The Conference Board’s September Consumer Confidence Index dropped from 114.0 in August to 97.6 in September. The plunge is the largest monthly decrease since October 1990, when the index fell 23 points. The Board’s Present Situation Index also fell, from 144.5 in August to 125.2 in September, while the Expectations Index dropped from 93.7 to 79.2. The Conference Board surveys 5,000 U.S. households monthly. Interviews for the September survey were conducted both before and after Sept. 11.

Among other survey findings, consumers rating business conditions as favorable fell from 27.7% to to 22.0%, while the percentage of consumers complaining that jobs were hard to find rose from 16.0% to 18.5%.

Partner Content

The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.
Strategies for Maximizing Mobile Point-of-Sale Technology - NetSuite
Learn the top five innovative ways to utilize your mobile POS technology to drive customer engagement, increase sales and elevate your brand.