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MULTICHANNEL MERCHANT » CYBER WEEKEND 2013
Thanksgiving Day ecommerce sales were up 19.7% over the same period in 2012, according to the online sales trends compiled for the IBM Digital Analytics Benchmark. Sales were moderate, and then boomed around the same time retailers opened their doors Thanksgiving night.
I may butcher the old saying, but here it goes: You are what you are when no one is looking. [CLICK HERE for Multichannel Merchant's Cyber Weekend 2013 coverage] So when you do something stupid at a retail store on Thanksgiving night or Black Friday morning, everyone knows it. By 8 a.m. EST on Black […]
Less than two weeks after the launch of the Esquire Ultimate Shirt and Tie Collection, Men’s Wearhouse and Esquire will roll out the Esquire Tie Truck to promote the collection during Black Friday weekend.
Shareablee found that 1 in 5 pieces of social content amplified by shoppers came from Walmart. Walmart also received more than double the engaged actions across Facebook and Twitter, and these factors combined reveal a high degree of pass-along value in their social content mix.
A recent survey of nearly 1,000 merchants has found that Black Friday and Cyber Monday might not be a major success in terms of sales for some retailers. In fact, according to the survey from Newtek Business Services, 70% believe their sales on Black Friday and Cyber Monday will remain unchanged compared to 2012 sales.
For the holiday season-to-date, $18.9 billion has been spent online using desktop computers, marking a 14% increase versus the corresponding days last year. comScore says that trend will continue through the end of the holiday season.
Sears and Kmart will make Cyber Monday 2013 seem to last forever… The Sears Holding-owned mass merchants will kick off Cyber Monday sales on Sunday, and run specials through Tuesday.
One look at your own Facebook news feed, Twitter feed, etc. will confirm what the polls are saying. Consumers don’t want stores open on Thanksgiving Day. Consumers believe retail store employees deserve Thanksgiving Day off to spend with their families. [CLICK HERE for Multichannel Merchant's Cyber Weekend 2013 coverage] But if you’re dead-set against shopping […]
Like it or not, retail stores will open their doors on Thanksgiving Day (or Thanksgiving Night) so mobs of consumers can get great deals on flat panel televisions, iPads, toys, apparel and more. Here’s why bricks-and-mortar feels the need to compete with ecommerce.
Walmart will roll back its free shipping threshold to $35 on Cyber Monday, with will match what Amazon actually raised its free shipping minimum to last month.