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MULTICHANNEL MERCHANT » CYBER WEEKEND 2013
Kmart and JCPenney tweeted off in a battle of wits, holiday hashtags and, well, pants and this cute and possibly un-staged merchant match-up. It was fun, and deserved the slow-clap, until Wrangler chimed in.
With the rise of big data and social analytics this holiday season, it won’t be too difficult for Santa to figure out what his consumers want for the holidays, according to this infographic by McCann Truth Centra
Ecommerce sales from Thanksgiving Day through Cyber Monday which are indicators of how well retailers will do during the holiday season.
The Holiday 2013 shopping season has started early: Here are the 12 trends of Christmas shopping you need to watch.
To successfully integrate mobile strategies into your holiday plan of attack, you must first understand how your customers shop and then strive to make that process quicker, easier, and more efficient. And while retailers have been prepping for months for the upcoming shopping season, there are still steps that can be taken now to ensure success on Black Friday and beyond.
Black Friday and Cyber Monday are quickly approaching and how you handle your website this season could make or break your holiday sales. Here are eight tips that will help you make smart marketing decisions such as real-time web personalization that will help create a better online experience for your customers through this joyful yet stressful time of year.
A Google study reveals that the internet is the top resource for many shoppers this holiday season. Smartphones will be the device of choice, online marketing will influence holiday shopping, and cross-screen shopping will be a big deal.
UPS said it expects pick-up volume on Cyber Monday, Dec. 2, to eclipse 32 million packages globally, an increase of 10%.
While 64% of merchants see significant increases in cyber attack activity, only 23% of attacks can be detected quickly and remediated, and nearly 70% of merchants do not take additional precautions in anticipation of increased attacks.
Black Friday shopping may be on the decline, according to a new study by customer satisfaction technology and analytics firm CFI Group. The 2013 Holiday Retail Spending Report found consumers are placing less emphasis on the post-Thanksgiving event and starting their holiday shopping earlier in the season.
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