Direct Sales up Slightly at Cabela’s

Cataloger/retailer Cabela’s (NYSE: CAB) posted its first financial reports as a publicly-held company. The Sidney, NE-based outdoor products marketer went public on June 30, raising about $115.2 million.

Total revenue increased 11% to $279.1 million for the quarter ended July 3, compared to $250.8 million last year. Net income fell slightly to $2.0 million, compared with $3.1 million last year.

Direct revenue increased 2% to $165.9 million, compared with $163.1 million. Retail revenue increased 32%, to $96.5 million, compared with $73.0 million. Merchandise sales increased 11% to $262.3 million, compared with $236.2 million. Financial services revenue increased 10% to $15.0 million, compared with $13.6 million last year.

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Direct Sales up Slightly at Cabela’s

Partner Content

The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
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Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.
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