EBags, Filson Take Top MCM Awards

It was something old and something new at the 26th annual MCM Awards presentation.

Online handbags and accessories seller and now 11-time Gold Award winner eBags won the Ecommerce Site of the Year honors. The new? Apparel and accessories merchant Filson, a first-time entrant, took home the 2011 Catalog of the Year and Multichannel Merchant of the Year awards.

Filson won Gold MCM Awards in the Apparel, Sales Under $20 Million categories in both the catalog and ecommerce channels. The merchant’s August 2010 edition was the top-scoring catalog this year.

Ebags won its Gold MCM Award in the Consumer Specialty Products, Sales Over $20 Million category.

The awards were presented at a luncheon May 4 at the Digital Sandbox in New York during Multichannel Merchant’s two-day MCM Live event.

Next: 2011 MCM Awards in the Catalog category

Previous: 2011 MCM Awards Ecommerce Site, Catalog and Mutlichannel Merchant of the Year
Next: 2011 MCM Awards in the Ecommerce category

Apparel, Sales Under $20 Million:
GOLD: Filson, August 2010

Apparel, Sales Over $20 Million:
GOLD: L.L. Bean, Christmas Gifts 2010
SILVER: The Orvis Co., The Sporting Tradition, Fall 2010

Business Specialty Products:
GOLD: Shoes For Crews, Winter 2011

Children’s Products:
SILVER: One Step Ahead, Spring 2010
SILVER: Hanna Andersson, Holiday 2010

Computer and High-Tech Equipment and Software:
GOLD: Army & Air Force Exchange Service, Electronics 2010
SILVER: Crutchfield, July/August 2010
SILVER: Hewlett-Packard, HP Business, August 2010
SILVER: Black Box Network Services, 35th Anniversary

Consumer Specialty Products, Sales Under $20 Million:
SILVER: Country Walkers 2011

Consumer Specialty Products, Sales Over $20 Million:
GOLD: Musician’s Friend, Holiday Gift Guide, November 2010
SILVER: The Orvis Co., Fall Dog 2010

Food:
SILVER: Jack Stack Barbecue, Holiday 2010
GOLD: Schwan’s Home Service Catalog, Holiday 2010
GOLD: VitalChoice Wild Seafood & Organics, Holiday 2010

Gifts, Sales Over $20 Million:
GOLD: L.L. Bean, Christmas 2010
SILVER: Sundance, Holiday Jewelry & Gift 2010
SILVER: The Orvis Co., Gifts for Men, Holiday 2010

Home, Hardware and Gardening Products:
SILVER: The Pond Guy, Late Spring 2010

Industrial Supplies/MRO:
GOLD: New Pig, The Big Pigalog, 2011
SILVER: WESCO Sustainable Energy Guide 2010

Sporting Goods and Hobbies:
GOLD: L.L. Bean, Summer Outdoor 2010
SILVER: The Orvis Co., Holiday Sporting Gifts 2010

Traffic Driver:
SILVER: L.L. Bean, Holiday Web 2010
SILVER: VitalChoice Wild Seafood & Organics, Fall 2010/Winter 2011

We did not have a Gold or a Silver winner this year in the Gifts, Sales Under $20 Million category.

Previous: 2011 MCM Awards Ecommerce Site, Catalog and Mutlichannel Merchant of the Year
Next: 2011 MCM Awards in the Ecommerce category

Previous: 2010 MCM Awards in the Catalog category

Apparel, Sales Under $20 Million:
GOLD: filson.com

Business Specialty Products:
SILVER: envelopes.com

Children’s Products:
SILVER: fatbraintoys.com

Consumer Specialty Products, Sales Over $20 Million:
GOLD: ebags.com
SILVER: folica.com
SILVER: musiciansfriend.com

General Merchandise:
SILVER: llbean.com
SILVER: mileskimball.com

Sporting Goods and Hobbies:
SILVER: berettausa.com

We did not have a Gold or a Silver winner this year in the following categories:

  • Computer and High-Tech Equipment and Software
  • Consumer Specialty Products, Sales Under $20 Million
  • Gifts, Sales Over $20 Million
  • Home, Hardware and Gardening Products

Previous: 2010 MCM Awards in the Catalog category

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