MULTICHANNEL MERCHANT » GLOBAL
Turnaround specialist Roland Smith was named chairman and CEO of Office Depot Inc. on Nov. 12, effective immediately, and replaces Office Depot’s Neil Austrian and OfficeMax’s Ravi Saligram, who were named co-CEOs of the merged company just last week.
The National Football League has opened its first official online store in China. The new site is similar to the U.S. ecommerce site selling official NFL branded apparel, equipment and accessories over an ecommerce platform on China’s Tmall.com.
Six out of 10 merchants don’t use the site search in order to enhance their marketing programs, according to this infographic from SLI Systems.
Global ecommerce merchants are missing significant opportunities to improve the effectiveness, reach and return of their marketing and sales programs, according to a new survey of 160 global retail organizations conducted by SLI Systems
The Home Depot received backlash when it released what many are considering to be a racist tweet sent out by the company on Twitter which showed two African American drummers flanking a man wearing a gorilla mask.
Webgistix announced plans to build a new fulfillment center in Scranton, Pennsylvania and expand its current fulfillment center in Las Vegas, citing a high demand for fulfillment services across the county.
Since 2010 Amazon has shared warehouse space with Proctor & Gamble, the parent company of such products like Pampers diapers, Bounty paper towels, Tide laundry detergent among others, according to the Wall Street Journal, a move many are saying is a beneficial arrangement for both companies.
Hudson’s Bay Company announced the completion of its acquisition of Saks Inc. Hudson’s Bay Company acquired Saks Inc. at a value of $2.9 billion.
Amazon is once again flexing its fulfillment muscle by announcing plans to add new fulfillment centers throughout the United States in Southern California, Wisconsin and Maryland.
Ecommerce is a global phenomenon and allows you to reach out to new markets irrespective of language and geographical barriers. If you want to capitalize on international sales, it’s important to optimize your site for international audiences and localized search results.