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MULTICHANNEL MERCHANT » GLOBAL
For one thing, online shopping in China is a much bigger deal than it is in the West, as Singles Day sales volumes show. Yet unlike their counterparts in more mature economies, China’s increasingly affluent consumers are fairly new to e-tail. Here are seven key differences between Chinese and Western consumers.
Shop Direct, home of some of the UK’s digital department stores including Woolworths, Very, Littlewoods, Isme and K&Co partners with Qubit platform and as a result has seen success with its push of a larger number of user tests.
Scrubs & Beyond has partnered with cross border ecommerce provider GlobalShopex to begin selling their products in over 200 countries and territories around the world.
Newgistics partners with wnDirect to expand its parcel delivery and return service to 34 countries.
This initiative by JD.com will help process orders during Singles Day, and generates a spike in online shopping as people buy gifts for single friends.
Alibaba and China Shipping Group joined forces to establish a new logistic platform that enhances the efficiency of international trade and benefits both Chinese and Brazilian companies when it’s fully operational.
When I was setting up our MCM Global Ecommerce newsletter, I was trying keep a balanced list of our top global articles and couldn’t help but see so many of them were about companies making active plans to go into the Chinese market.
Known as ePass, the new service combines Alipay’s cross-border foreign currency settlement capability with overseas delivery solutions from China Smart Logistics Network. It offers retailers access to e-marketing options from Chinese online ad network Alimama.
Multichannel Merchant’s Q&A with Richelle Parham, chief marketing officer for eBay North America, to learn more about its global branding campaign.
The online store launch will extend Costco’s product offering to consumers in mainland China for the first time. Costco’s online store will initially provide a range of products including food and healthcare product listings, as well as Costco’s private label Kirkland Signature products.
by Curt Barry
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