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Global ARCHIVE

65% of UK’s Shoppers are Mobile  Mar 30, 2016 11:25 AM By Tim Parry

Mobile traffic in the UK made up 65% of all total ecommerce traffic in January, according to a March 2016 SimilarWeb report. Click through and find out how the UK’s traffic compares to other countries, and why you need to keep mobile in mind when you go cross-border.

Simplifying Your Ecommerce Checkout for Cross-Border Customers  Mar 30, 2016 11:13 AM By Tim Parry

Shopping on U.S.-based websites can be confusing to cross-border shoppers. So when targeting cross-border customers, sellers need to be conscious of the distinctive needs of shoppers in other countries… including the ecommerce checkout.

3 Important Factors for Understanding Where Your International Shoppers Are  Mar 30, 2016 6:31 AM By Gregg Zegras

One of the most common mistakes online retailers can make when expanding globally is presenting international visitors with a site experience that mirrors their domestic site. To keep global online shoppers engaged long enough to make a purchase while addressing all of their needs, it’s critical to truly understand where they are coming from, and not just based on their geographic location. 3 important factors U.S. retailers need to understand and address to meet international shoppers’ needs for overall global ecommerce success include

U.S. Retailers are Often Oblivious to Cross-Border Selling  Mar 29, 2016 4:28 PM By Tim Parry

Why aren’t more merchants looking to become cross-border sellers? Chuck Whiteman, Sr. VP Client Services at MotionPoint, says one reason is because merchants often are just oblivious to cross-border opportunities. In this Q&A with Multichannel Merchant, Whiteman, who is a keynote speaker at Multichannel Merchant’s Growing Global 2016, discusses the cross-border ecommerce journey

Week in Review: Rolling Out the Red Carpet in Cincinnati  Mar 24, 2016 1:47 PM By MCM Staff

The red carpet will be rolling out in Cincinnati on April 14. That’s when Multichannel Merchant will announce the winners of its annual Excellence in Customer Experience Awards its 2016 Operations Summit.

FedEx Rebrands Bongo International as FedEx CrossBorder  Mar 23, 2016 4:55 PM By Tim Parry

FedEx Trade Networks, the international freight forwarding arm of FedEx Corp., has announced the re-launch of Bongo International as FedEx CrossBorder. The announcement highlights the FedEx investment in expanding its international ecommerce offerings.

How to Avoid These 5 Common Web Globalization Mistakes  Mar 23, 2016 2:29 PM By Tim Parry

While it’s valuable to learn from your own mistakes, there’s no reason you can’t also learn from the mistakes of others. Here are five common web globalization mistakes and how to avoid making them.

Ringier Africa Deals Group Acquires Nigerian Online Shopping Platform DealDey  Mar 23, 2016 2:04 PM By MCM Staff

The acquisition of DealDey represents an expansion of Ringier Africa’s portfolio beyond publishing and digital marketing in Nigeria and Silvertree’s first ecommerce investment in the country.

No Foolin’: Growing Global 45% Discount Ends April 1  Mar 23, 2016 1:27 PM By Ellen Shannon

Come to the Growing Global 2016 conference at the Duke Energy Convention Center in Cincinnati at a special rate of $274. Find out why it’s a powerful way to collaborate with colleagues on your global marketing and logistics challenges, and how to get your discount code.

Tmall vs. JD.com: What’s the Difference?  Mar 23, 2016 12:59 PM By Tim Parry

Tmall or JD.com? That is the question, Whether it is nobler to sell cross-border to consumers in China via one ecommerce marketplace or the other all depends on your business goals. In this video interview conducted last month at eTail West, Merkle CMO and EVP of global development George Gallate explains the difference between China’s two largest marketplaces, and how it affects the control you want as a merchant.






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