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Global ARCHIVE

‘Tis the Season to Put Your Global Marketing Plan in Place  Oct 14, 2014 9:40 AM By Michael DeSimone

Identifying common oversights retailers make with global marketing for the holidays, and winning tactics for seizing the season’s full sales potential.

Canadian Ecommerce a Great Opportunity for U.S. Merchants  Oct 13, 2014 10:30 AM By Mike O'Brien

With a consumer base that loves American brands, is very plugged in digitally and among the largest online spenders in the world, Canadian ecommerce is a prime opportunity for U.S.-based merchants.

China a Hotspot for Merchants, but Email Deliverability is Bad  Oct 12, 2014 11:12 AM By Tim Parry

China may be a hot spot for U.S.-based merchants, but emails deliverability to consumers there are more than likely not reaching the intended recipient. Here’s a look at other places U.S.-based senders are having a hard time reaching, and what they need to do to improve deliverability rates.

Going Global in an Omnichannel World  Oct 09, 2014 10:00 AM By Daniela Forte

During a meeting at Shop.org, Borderfree chief strategy officer Kris Green told Multichannel Merchant that retailers need to make sure that consumers have the same experience whether they buy in store or online.

Getting On Board with Global Operations  Oct 08, 2014 2:42 PM By Tim Parry

The opportunity for U.S.-based merchants to sell globally is there, but many remain hesitant to jump into the global waters. But there’s not one set blueprint to grow your cross-border business, as each individual merchant needs to consider several factors based on their goods and needs.

UPS Buys Global Ecommerce Firm i-parcel  Oct 07, 2014 2:02 PM By Mike O'Brien

UPS announced today it has acquired U.S.-based global ecommerce enabler and logistics company i-parcel for an undisclosed sum. The acquisition complements UPS’s international cross-border logistics capabilities from the U.S. and U.K., now extending to more than 100 countries.

Alibaba an Ecommerce Force to Be Reckoned With  Oct 07, 2014 11:58 AM By Mike O'Brien

Concerning Alibaba’s global aspirations, the company has struck deals in 2014 with the French and Italian governments aimed at fostering ecommerce growth for merchants from those countries selling on Tmall, including providing them with enrollment support, online marketing and customer service support.

Amazon Expands Seller Holiday Deals Program Worldwide  Oct 07, 2014 11:10 AM By Daniela Forte

Sellers will be offering thousands of deals throughout the holiday season across most product categories. The seller holiday deals program, which was introduced for the first time last year, will now be expanding worldwide on local Amazon sites in the U.S., in the EU, China, Japan, India and Canada.

Bringing Your Contact Center Across Borders  Oct 02, 2014 2:01 PM By Tim Parry

With the growing popularity of cross-border ecommerce, do you need to expand your contact center strategy? Depending on which countries you ship to should determine if you need additional contact center needs, or the need to outsource services. Here’s how Brooks Brothers works with its global customers.

Fraud Grows at Faster Pace for International Merchants  Oct 02, 2014 1:44 PM By Tim Parry

The percent of revenue lost to fraud is growing at a faster pace for U.S. merchants that sell across borders than those that just sell domestically, according to the findings of the 2014 LexisNexis True Cost of Fraud Study. Here’s how global merchants compare to their domestic.






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