Holiday 2014 ARCHIVE

Belk’s Holiday Sweepstakes Sees Great Success in Mobile and Email  Feb 12, 2015 2:18 PM By Daniela Forte

Over the holiday season, Belk launched its Santa Baby Sweepstakes which generated the greatest number of email and mobile opt-ins among other Belk sweepstakes in 2013 and 2014. See more results from the sweepstakes.

Consumers and Merchants Had a Cautious Holiday Season  Jan 11, 2015 9:42 AM By Tim Parry

Consumers were concerned about 2013 holiday season issues that kept last-minute deals from getting to their doorsteps.

Cyber Monday Was 2014’s Heaviest Shopping Day at $2B+  Jan 08, 2015 11:55 AM By Daniela Forte

When it came to desktop buying, Cyber Monday once again ranked as the highest shopping day of the year. See how other days did for holiday season 2014.

Mobile Accounts for 45% of Holiday Ecommerce Traffic  Jan 06, 2015 4:50 PM By Daniela Forte

The holiday shopping season saw strong online and mobile sales with online sales up 13.9% year-over-year. See what other key metrics made an impact on the 2014 holiday season.

USPS Exceeds Holiday Delivery Projections  Jan 06, 2015 1:03 PM By Daniela Forte

The U.S. Postal Service exceeded its holiday delivery projections for 2014. See what steps the USPS took for both retailers and customers.

Amazon Falling Back to the Pack in Customer Satisfaction  Jan 01, 2015 7:51 PM By MCM Staff

The 2014 Answers Experience Index reveals that Amazon’s customer satisfaction score slipped to 83, tying it with QVC for the highest score among the top 100 ecommerce sites measured. Here’s a look at how far Amazon’s score has fallen in just one year.

Christmas Day Online Sales Up 8.3%  Dec 26, 2014 11:32 AM By Tim Parry

Christmas Day online sales were up 8.3% over the same period on Christmas Day 2013, according to trends reported by the IBM Digital Analytics Benchmark. And, as was the case throughout the holiday season, mobile commerce had a big impact.

Consumers Planned an Omnichannel Holiday Season  Dec 24, 2014 2:11 PM By Tim Parry

Retailers know omnichannel is essential to their success during the holidays, but do they really understand consumer shopping behavior in real-time?

Google Express Seeing Holiday Gains in Battle with Amazon  Dec 23, 2014 1:48 PM By Mike O'Brien

Google is seeing gains in its Google Express same-day delivery service this holiday season, as it looks to claw back ecommerce search traffic lost to because more consumers are going there for product research.

According to Google, as cited in an article by Bloomberg, Google Express handled 50% more toys in the two weeks after the Thanksgiving holiday, while sales of books rose more than 30%.

Down to the Wire for Seasonal Shipping Peak 2014  Dec 22, 2014 2:45 PM By Mike O'Brien

As the 2014 retail seasonal shipping peak roars to a close, the major carriers are seeing their numerous upgrades and investments put to the test.

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