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Holiday 2014 ARCHIVE

How to Gain Ad-Traction this Holiday Season  Sep 24, 2014 3:42 PM By Daniela Forte

This holiday season retailers are being given the daunting task with attempting to reach consumers on multi-devices. Here are some insights in how to gain ad-traction during the busiest time of the year, according to this infographic by Adroit Digital.

Leveraging Back-to-School Consumer Trends this Holiday Season  Sep 24, 2014 10:57 AM By Daniela Forte

With the holiday shopping season coming up soon, this infographic by Clarabridge highlights key takeaways from the back-to-school shopping season that retailers can leverage.

Deloitte Forecast: DTC Holiday Sales to Increase 13.5% to 14%  Sep 24, 2014 9:38 AM By Tim Parry

How huge is Holiday 2014 going to be? Deloitte says overall holiday sales are expected to rise 4% to 4.5%, and digital interactions expected to influence 50% of retail store sales.

4 Key Findings from ChannelAdvisor’s Holiday Ecommerce Study  Sep 23, 2014 7:39 AM By Tim Parry

ChannelAdvisor has released the holiday results of its “Multichannel E-Commerce Study,” which surveyed more than 200 online retailers in the U.S. and U.K. that averaged $3 million to $5 million in revenue in 2013. Here are four key findings that should help you adjust your planning in time for the holidays.

How Retailers Can Ensure Winning Customer Care This Holiday Season  Sep 21, 2014 12:38 PM By Kevon Hills

This year, customers will be more likely to send an email than place a phone call. Unfortunately, email has the lowest rate of issue resolution of all channels. Here’s a few key learnings from StellaService to ensure retailers are ready for this year’s holiday season.

FedEx Beats Quarterly Expectations  Sep 17, 2014 5:12 PM By Mike O'Brien

FedEx reported Q1 revenue and earnings that beat analyst expectations, and announced plans for 50,000+ seasonal hires to deal with holiday shipping volumes.

FedEx to Hire 50,000 Seasonal Workers  Sep 17, 2014 3:07 PM By Tim Parry

FedEx expects to hire more than 50,000 seasonal workers for the peak holiday season, Mike Glenn, President and CEO of FedEx Services, said during the company’s first-quarter earnings call.

5 Things the Catalog Ninja is Doing Right Now  Sep 08, 2014 2:11 PM By Steve Trollinger

No matter that seasonal orders are coming in later and later every year, Labor Day still represents the unofficial start of the fall/holiday season for most catalogers. here’s a look at five things any catalog ninja should be working on as the biggest season of the year gets going.

What’s in your Holiday Toolkit?  Aug 25, 2014 1:48 PM By Ross Kramer

Black Friday, Cyber Monday, Green Monday, you know they’re literally right around the corner, but do you have your toolkit full of the strategies and tactics it takes to build a great email marketing program to optimize them?

Pre-Holiday Power-Up: Building Better Subscriber Profiles  Aug 25, 2014 12:15 PM By Jim Davidson

Most marketers focus early holiday planning on campaign and promotional details because they influence almost every detail in marketing efforts and are essential for driving sales. However, there are other factors that can be easily overlooked that can also help shape the success of the busiest time of the year.






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