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MULTICHANNEL MERCHANT » HOLIDAY 2014
The way we shop is always changing and evolving. In recent years we’ve seen a number of different factors such as technology enabled services and multichannel retailing play a more prominent role than ever before.
A majority of smartphone users (55.7%) said they will use their device in some fashion this holiday season, up from 53.8% last year.
Identifying common oversights retailers make with global marketing for the holidays, and winning tactics for seizing the season’s full sales potential.
You did your due diligence, and created the ultimate holiday season plan for success. But a change happens in your supply chain, or consumers behave differently, or a storm delays your deliveries. How should you react and respond when your holiday plan veers off course?
Sellers will be offering thousands of deals throughout the holiday season across most product categories. The seller holiday deals program, which was introduced for the first time last year, will now be expanding worldwide on local Amazon sites in the U.S., in the EU, China, Japan, India and Canada.
Shop.org today released its 2014 online holiday sales forecast, expecting sales in November and December to grow between 8% and 11% over last holiday season to as much as $105 billion.
With each passing year, more ecommerce retailers urge their holiday shoppers to trust that they’ll be on time delivering each gift off their list. When customer care goes the extra mile, and CSR channels are well-prepared for holiday traffic, fulfillment presents retailers with another chance to shine in the eyes of seasonal shoppers.
This holiday season retailers are being given the daunting task with attempting to reach consumers on multi-devices. Here are some insights in how to gain ad-traction during the busiest time of the year, according to this infographic by Adroit Digital.
With the holiday shopping season coming up soon, this infographic by Clarabridge highlights key takeaways from the back-to-school shopping season that retailers can leverage.
How huge is Holiday 2014 going to be? Deloitte says overall holiday sales are expected to rise 4% to 4.5%, and digital interactions expected to influence 50% of retail store sales.
by George Chang
Posted 2 days ago
Posted 2 days ago