Liberty Media Buys Controlling Interest of

Liberty Media, parent company of the QVC home shopping TV network, announced on May 7 that it has acquired controlling interest of Terms of the deal, expected to close in the second quarter, were not disclosed.

In addition to its titular Website and catalog, which sell outdoor gear, also operates discounters,, and, ski supplies site, snowboard specialty site

Backcountry isn’t Liberty Media’s first e-commerce acquisition. In the fourth quarter of 2005 the Englewood, CO-based company acquired Provide Commerce, the parent company of ProFlowers, fruit and produce merchant Cherry Moon Farms, and meats seller Uptown Prime.

Partner Content

The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.
Strategies for Maximizing Mobile Point-of-Sale Technology - NetSuite
Learn the top five innovative ways to utilize your mobile POS technology to drive customer engagement, increase sales and elevate your brand.