Net Loss Widens at Bluefly

The second-quarter net loss at New York-based


(NasdaqSC: BFLY), widened 29%, to $2.1 million from $1.5 million last year. The online cataloger of discount designer apparel did manage to grow net sales 9%, to $7.5 million from $6.8 million last year. Bluefly also says that during the three months ended June 30, new customers acquired increased to 22,581 from 21,057, and the average order size increased to $176.70, from $161.65.

Partner Content

3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.
Build the Foundation for Great Customer Experiences - NetSuite
Understand how consistent, timely, relevant and personalized experiences are enabled by having the right technology foundation in place.
Strategies for Maximizing Mobile Point-of-Sale Technology - NetSuite
Learn the top five innovative ways to utilize your mobile POS technology to drive customer engagement, increase sales and elevate your brand.