Omnichannel ARCHIVE

Omnichannel Returns Can Grow Revenue, Enhance Customer Experience  Nov 24, 2015 9:13 AM By MCM Staff

A StellaService report finds merchants are not using all the revenue generation and customer experience benefits they can drive with their returns process.

Week in Review: Is Black Friday’s Demise Over Exaggerated?  Nov 20, 2015 1:34 PM By MCM Staff

Is this the last-ever year Black Friday, or is the end of America’s biggest shopping day nothing but speculation? Click here and find out how the role of Black Friday is changing, and other news that shaped the week.

A Pop-Up Holiday: The Resurgence and Relevance of Brick and Mortar  Nov 17, 2015 2:57 PM By Carl Prindle

The blue and yellow Blockbuster logo once was as familiar a site as the green and white of the Starbucks emblem today seen across the country. Its disappearance is both a reflection of progress and a reminder of the impact the Internet has had on brick and mortar retailers.

Blurring the Lines Between Retail and Ecommerce  Nov 16, 2015 11:09 AM By Eric Lamphier

The challenge of blurring the lines between retail and ecommerce is magnified during the holidays. Here’s why breaking down the old silos and fully leveraging the material real estate, physical plant, people, and inventory in all distribution centers, stores, and hubs, is critical to improve fulfillment across the network as a whole.

Best Practices to Boost Your Customer Service Across Channels  Nov 12, 2015 4:49 PM By Daniela Forte

In today’s retail economy, customers have high expectations. Excellent customer service starts with offering a speedy and seamless experience across your support channels. See other ways your customer service can shine.

Mastering Omnichannel B2B Customer Engagement  Nov 12, 2015 1:39 PM By Daniela Forte

Today’s B2B buyers increasingly adopting digital throughout every stage of the customer journey. B2B buyers are expecting engaging seamless and consistent experiences across touchpoints, while suppliers struggle to weave everything together into a coherent omnichannel strategy.

Retailing in a Post-Liability Shift World: 5 Questions (and Answers) about EMV  Nov 04, 2015 11:55 AM By Xin Ge

The EMV liability shift in the U.S. has finally taken place. Depending on how aware and prepared they were, businesses are experiencing varying levels of impact on their day-to-day operations.

Week In Review: REI Says No to Black Friday  Oct 30, 2015 2:23 PM By MCM Staff

Instead of shopping on Black Friday, outdoor clothing and equipment retailer REI wants its customers to #OptOutside. Won’t REI lose a lot of money? Probably not, and here’s why. Also, here’s a look at the news, commentary and events that shaped the direct-to-customer world last week.

How Retailers Can Go Beyond Omnichannel and Move to Customer-Centricity  Oct 27, 2015 11:37 AM By Guy Yehiav

For retailers, employing the omnichannel model is a necessity to appeal to today’s highly connected consumer and target their interest both in-store and across devices.

Week in Review: Sears Goes Back to the Future  Oct 24, 2015 8:37 AM By MCM Staff

Sears has introduced “Meet With An Expert,” this free service that improves the home appliance shopping experience by connecting online shoppers with knowledgeable associates in store. It seems fitting that Sears made this announcement on October 21, 2015, which was “Back to the Future Day.”

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